Veuillez trouver au format PDF le a href="/geneve/pdf/policege_2008-12-03.pdf" target="_blank"bulletin du joura de la police genevoise. Ce bulletin ...

John Brummet, journalist with the Arkansas News, has rejected a new feature introduced by local broadcaster KATV, in which users/viewers choose one two-minute news item for the station's six o'clock bulletin and website. Brummet says the initiative lacks editorial experience and professionalism, but Lost Remote argues that KATV is experimenting with 'new approaches to interactivity'.img width='1' height='1' src='http://rss.feedsportal.com/c/367/f/5716/s/27d177d/mf.gif' border='0'/div class='mf-viral'table border='0'trtd valign='middle'a href="http://res.feedsportal.com/viral/sendemail2.html?title=Lost Remote: Print journalist riled by user’s choice news bulletinlink=http://blogs.journalism.co.uk/editors/2008/12/03/lost-remote-print-journalist-riled-by-users-choice-news-bulletin/" target="_blank"img src="http://rss.feedsportal.com/images/emailthis2.gif" border="0" //a/tdtd valign='middle'a href="http://res.feedsportal.com/viral/bookmark.cfm?title=Lost Remote: Print journalist riled by user’s choice news bulletinlink=http://blogs.journalism.co.uk/editors/2008/12/03/lost-remote-print-journalist-riled-by-users-choice-news-bulletin/" target="_blank"img src="http://rss.feedsportal.com/images/bookmark.gif" border="0" //a/td/tr/table/divbr/br/a href="http://da.feedsportal.com/r/25853515178/u/49/f/5716/c/367/s/41752445/a2.htm"img src="http://da.feedsportal.com/r/25853515178/u/49/f/5716/c/367/s/41752445/a2.img" border="0"//a

While not directly S60 powered, the accessories announced at Nokia World yesterday certainly would sit happily alongside any smartphone. With a focus on 'enhancing the mobile experience,' the Finns presented a Home Music Station, the Internet Stick and the Nokia Extra Power DC-11.
Nokia Home Music Station

This actually looks like a very cool piece of consumer electronics, and one I'm interested in getting myself. It's an internet enabled radio, allowing traditional FM broadcasts to be picked up, but also streaming radio stations and podcasts. It is also a UPnP device which means libraries on your home computers (and your smartphone) can be played on the device.
Nokia Internet Stick

Potentially coming to the game a little bit too late, the Internet Stick is a USB dongle allowing computers to get online using a 3G mobile network. I think this is more a play to make sure carriers buy Nokia in as many areas as possible, and not necessarily something for the end consumer to pick up.
Nokia Extra Power DC-11

An external battery pack that can be used to recharge your mobile phone when out and about, as well as allowing you to charge two devices at once when at home.

Nokia Home Music (l), Internet Stick (c) and Extra Power (r)There's more information on these via Nokia's Bulletin site.



More...

divimg alt="" src="http://hits.guardian.co.uk/b/ss/guardiangu-feeds/1/H.15.1/10482?ns=guardianpageName=Politics%3A+Damian+Green+row%3A+Tories+are+putting+up+smokescreen%2C+says+Peter+Mandelsonch=Politicsc3=guardian.co.ukc4=Damian+Green%2CConservatives%2CWhitehall%2CHouse+of+Commons%2CPolitics%2CUK+newsc5=Not+commercially+useful%2CUnclassifed+Contributorsc6=Andrew+Sparrow%2CSandra+Laville%2CNicholas+Wattc7=2008_12_03c8=1127929c9=articlec10=GUc11=Politicsc12=Damian+Greenc13=c14=h2=GU%2FPolitics%2FDamian+Green" width="1" height="1" //divpa href="http://www.guardian.co.uk/politics/peter-mandelson"Lord Mandelson/a today accused the Tories of using the row about the arrest of Damian Green to distract attention from their own alleged collusion in a breach of the law./ppThe business secretary said that while he understood the anger some MPs felt about the arrest of Green and the police raid on his office in the Commons, some "self-serving" Tories were trying to "put up a smokescreen" to disguise the fact the Conservative party was in the wrong./ppMandelson spoke this morning after it emerged that the Metropolitan police conducted a search of Green's parliamentary office last week after being told by the Cabinet Office that a series of leaks to the shadow minister could have posed a threat to national security./ppMinutes after the Tories intensified the pressure on the police last night by a href="http://www.guardian.co.uk/politics/video/2008/dec/02/damian-green-search"releasing a short video/a showing the "rigorous" search, the Met hit back by highlighting the seriousness of the operation./ppSources said their investigation was prompted by a request from the Cabinet Office, whose officials told the police that the "systematic series of leaks" from the private office of the home secretary were so serious that they could pose a threat to national security. Police sources said this explained their decision to take the step - unprecedented in recent history - of arresting Green and searching his parliamentary office./ppJacqui Smith, the home secretary, outlined the thinking in a letter last night to Dominic Grieve, her Tory shadow. She wrote: "Given the sensitive issues that the Home Office deals with - including matters of national security - there was a clear duty to take action to prevent leaks from happening."/ppWhitehall sources said national security fears were raised even though none of the four Home Office documents released to the press by Green was related to the issue. They said the systematic nature of the leaks, and the fact they originated from the home secretary's private office, raised fears that a mole with access to national security documents was at large./ppThe decision by the police to intensify the pressure on the Tories came minutes after the party released a short video showing police officers searching Green's office last week. This was released at 6pm to secure maximum coverage on the television news bulletins in an attempt to set the scene for a parliamentary battle with the government and the Commons authorities today when MPs return for the Queen's speech./ppIn an interview on the Today programme this morning, Mandelson said that he understood the concerns felt about the police being allowed to search an MP's office in the Commons./ppBut he went on: "The separate and equally important issue is the apparent relationship between the opposition and a Home Office official, who in an attempt to pursue his political ambitions in the Conservative party, allegedly, systematically passed sensitive and classified Home Office papers to the Conservative party, apparently in the full knowledge of the Conservative frontbench and in complete breach of the civil service code and the law./pp"So while I recognise that the anger being expressed by some MPs is no doubt sincerely felt by some of them, I also think it is pretty self-serving by Conservative MPs who want to put up a smokescreen to hide their own party's role in allegedly colluding with a Home Office official in breaking the law."/ppChristopher Galley, the civil servant who was arrested over the leak allegations, said this week in a statement issued by his solicitor that he has acting in a wholly responsible manner in the public interest. He has not been charged./ppGreen, who was also arrested but not charged, strongly denies any wrongdoing. He has said that he made public information that the government wanted to keep secret because that was part of his job as an opposition politician./ppMPs across the Commons are threatening to disrupt the political debate following the speech if the Speaker, Michael Martin, whose officials sanctioned the search, fails to give an adequate account when he addresses MPs at 2.30pm./ppThe video, which the Tories released hours after the Met announced a review into Green's arrest, shows Andrew Mackay, the veteran Tory MP who is David Cameron's senior parliamentary adviser, walking into Green's office at 2.35pm last Thursday where three police officers, their faces obscured, are carrying out the search. One police officer wearing purple plastic gloves operates a large camera./ppMackay shows his parliamentary pass to the senior officer before asking the police to explain what they are doing. The officer shepherds Mackay out the office, saying: "Can you turn that camera off? Can I just ask you to leave, is that possible? This is currently a scene we are going to search and it is not appropriate that you be in here."/ppMackay asks if they are sure and then leaves./ppCameron last night held talks with Nick Clegg, the Liberal Democrat leader, to coordinate their response when the Commons reconvenes today. Harriet Harman, leader of the Commons, who has expressed concern at the arrest of Green, is keen to allocate government time for a debate. She will wait for the Speaker's statement before making an announcement./ppThe home secretary hopes to make a statement to MPs tomorrow before she opens the Queen's speech debate on law and order that has been brought forward from Monday at the request of the Tories. /ppSmith went on the offensive last night by accusing Grieve of taking a cavalier approach to leaks. "To assert that the systematic leaking of government material is not serious if it does not relate to national security, as you and David Cameron have done, is not just a cavalier attitude to take. It is a wholly irresponsible one and entirely unfit for those who seek to hold high office."/ppGrieve tabled a 34-point freedom of information request to the home secretary last night to try to verify her account of her role in the affair./ppLast night Sir Gus O'Donnell, cabinet secretary and Britain's top civil servant, delivered a thinly veiled warning to Whitehall officials over their duty to serve the government. /ppIt was vital for the operation of the civil service that individuals put aside their "political beliefs" and kept the "confidence" of ministers, he said. "All civil servants serve the government of the day. We are politically impartial and our actions are governed by the civil service code," he said at an awards ceremony in Birmingham to recognise equality and diversity in the service./ppThe video was released as the acting commissioner of the Metropolitan police, Sir Paul Stephenson, announced an urgent review of Scotland Yard's handling of the affair./pdiv style="float: left; margin-right: 10px; margin-bottom: 10px;"ullia href="http://www.guardian.co.uk/politics/damian-green"Damian Green/a/lilia href="http://www.guardian.co.uk/politics/conservatives"Conservatives/a/lilia href="http://www.guardian.co.uk/politics/whitehall"Whitehall/a/lilia href="http://www.guardian.co.uk/politics/houseofcommons"House of Commons/a/li/ul/diva href="http://www.guardian.co.uk"guardian.co.uk/a copy; Guardian News Media Limited 2008 | Use of this content is subject to our a href="http://users.guardian.co.uk/help/article/0,,933909,00.html"Terms Conditions/a | a href="http://www.guardian.co.uk/webfeeds/1,,1309488,00.html"More Feeds/a pa href="http://feedads.googleadservices.com/~at/-mdKcLTwi8jfwT9uqzhfFaZsI0s/a"img src="http://feedads.googleadservices.com/~at/-mdKcLTwi8jfwT9uqzhfFaZsI0s/i" border="0" ismap="true"/img/a/p

Vendée Globe 2008-2009 : 23e jour de course, à l'abord des 40e Rugissants... (Avec l'autorisation "Presse" de SAEM Vendée) Pour en savoir plus : www.infos-news-bulletin-reponse.com et www.vendeeglobe.org

Auteur : pierredavid
Tags : Vendée Globe 2008-2009 Les Sables-d'Olonne Vingt-troisième jour de course Skippers
Envoyé : 03 décembre 2008
Note :0.0
Votes :0

divimg alt="" src="http://hits.guardian.co.uk/b/ss/guardiangu-feeds/1/H.15.1/10353?ns=guardianpageName=Politics%3A+Potential+threat+to+national+security+led+to+MP%27s+arrestch=Politicsc3=The+Guardianc4=Damian+Green%2CConservatives%2CWhitehall%2CJacqui+Smith%2CFreedom+of+information%2CPolitics%2CUK+newsc5=Policy+Society%2CNot+commercially+useful%2CUnclassifed+Contributorsc6=Nicholas+Watt%2CSandra+Lavillec7=2008_12_03c8=1127795c9=articlec10=GUc11=Politicsc12=Damian+Greenc13=c14=h2=GU%2FPolitics%2FDamian+Green" width="1" height="1" //divpThe Metropolitan police conducted a search of Damian Green's parliamentary office last week after being told by the Cabinet Office that a series of leaks to the shadow minister could have posed a threat to national security./ppMinutes after the Tories intensified the pressure on the police last night by releasing a short video showing the "rigorous" search, the Met hit back by highlighting the seriousness of the operation./ppSources said their investigation was prompted by a request from the Cabinet Office, whose officials told the police that the "systematic series of leaks" from the private office of the home secretary were so serious that they could pose a threat to national security. Police sources said this explained their decision to take the step - unprecedented in recent history - of arresting Green and searching his parliamentary office./ppJacqui Smith, the home secretary, outlined the thinking in a letter last night to Dominic Grieve, her Tory shadow. She wrote: "Given the sensitive issues that the Home Office deals with - including matters of national security - there was a clear duty to take action to prevent leaks from happening."/ppWhitehall sources said national security fears were raised even though none of the four Home Office documents released to the press by Green was related to the issue. They said the systematic nature of the leaks, and the fact they originated from the home secretary's private office, raised fears that a mole with access to national security documents was at large./ppThe decision by the police to intensify the pressure on the Tories came minutes after the party released a short video showing police officers searching Green's office last week. This was released at 6pm to secure maximum coverage on the television news bulletins in an attempt to set the scene for a parliamentary battle with the government and the Commons authorities today when MPs return for the Queen's speech./ppMPs across the Commons are threatening to disrupt the political debate following the speech if the Speaker, Michael Martin, whose officials sanctioned the search, fails to give an adequate account when he addresses MPs at 2.30pm./ppThe video, which the Tories released hours after the Met announced a review into Green's arrest, shows Andrew Mackay, the veteran Tory MP who is David Cameron's senior parliamentary adviser, walking into Green's office at 2.35pm last Thursday where three police officers, their faces obscured, are carrying out the search. One police officer wearing purple plastic gloves operates a large camera./ppMackay shows his parliamentary pass to the senior officer before asking the police to explain what they are doing. The officer shepherds Mackay out the office, saying: "Can you turn that camera off? Can I just ask you to leave, is that possible? This is currently a scene we are going to search and it is not appropriate that you be in here."/ppMackay asks if they are sure and then leaves./ppCameron last night held talks with Nick Clegg, the Liberal Democrat leader, to coordinate their response when the Commons reconvenes today. Harriet Harman, leader of the Commons, who has expressed concern at the arrest of Green, is keen to allocate government time for a debate. She will wait for the Speaker's statement before making an announcement./ppThe home secretary hopes to make a statement to MPs tomorrow before she opens the Queen's speech debate on law and order that has been brought forward from Monday at the request of the Tories. Smith went on the offensive last night by accusing Grieve of taking a cavalier approach to leaks. "To assert that the systematic leaking of government material is not serious if it does not relate to national security, as you and David Cameron have done, is not just a cavalier attitude to take. It is a wholly irresponsible one and entirely unfit for those who seek to hold high office."/ppGrieve tabled a 34-point freedom of information request to the home secretary last night to try to verify her account of her role in the affair./ppLast night Sir Gus O'Donnell, cabinet secretary and Britain's top civil servant, delivered a thinly veiled warning to Whitehall officials over their duty to serve the government. It was vital for the operation of the civil service that individuals put aside their "political beliefs" and kept the "confidence" of ministers, he said. "All civil servants serve the government of the day. We are politically impartial and our actions are governed by the civil service code," he said at an awards ceremony in Birmingham to recognise equality and diversity in the service. /ppThe video was released as the acting commissioner of the Metropolitan police, Sir Paul Stephenson, announced an urgent review of Scotland Yard's handling of the affair./pdiv style="float: left; margin-right: 10px; margin-bottom: 10px;"ullia href="http://www.guardian.co.uk/politics/damian-green"Damian Green/a/lilia href="http://www.guardian.co.uk/politics/conservatives"Conservatives/a/lilia href="http://www.guardian.co.uk/politics/whitehall"Whitehall/a/lilia href="http://www.guardian.co.uk/politics/jacquismith"Jacqui Smith/a/lilia href="http://www.guardian.co.uk/politics/freedomofinformation"Freedom of information/a/li/ul/diva href="http://www.guardian.co.uk"guardian.co.uk/a copy; Guardian News Media Limited 2008 | Use of this content is subject to our a href="http://users.guardian.co.uk/help/article/0,,933909,00.html"Terms Conditions/a | a href="http://www.guardian.co.uk/webfeeds/1,,1309488,00.html"More Feeds/a pa href="http://feedads.googleadservices.com/~at/9zqsBoph93LJPDb6MU4zrhmgiNY/a"img src="http://feedads.googleadservices.com/~at/9zqsBoph93LJPDb6MU4zrhmgiNY/i" border="0" ismap="true"/img/a/p

pimg src="http://cache.gawker.com/assets/images/gizmodo/2008/12/vistasp2.jpg" width="240" height="240" align="left" hspace="4" vspace="2"/Kevin Tofel of a href="http://www.jkontherun.com/2008/12/windows-vista-s.html"jkontherun/a has put together a fairly comprehensive list of what's inside the Vista SP2 updatemdash;just as the a href="http://windowsteamblog.com/blogs/windowsvista/archive/2008/12/02/announcing-the-windows-vista-and-windows-server-2008-service-pack-2-customer-preview-program-cpp.aspx"beta rolls out to MSDN and TechNet subscribers/a. Here is what users can expect:/p pHighlights (Although the original list has since disappeared from jkontherun, ZDNet managed to snag the info):/p blockquotep bull;Built-in Hyper-V hypervisorbr / bull;Event logging support in SPCbr / bull;Fixes for DRM issues from WMP upgradesbr / bull;Windows Vista Feature Pack for Wirelessbr / bull;Functionality to reduce resources required for sidebar gadgetsbr / bull;Improved power settings for Windows Server 2008/p/blockquote pThe complete list of features:/p blockquotep Emerging Hardware Support/p p ·SP2 contains Blue tooth 2.1 feature pack supporting the most recent specification for Blue tooth technologybr / ·Ability to record data on Blu-Ray media,br / ·Adds Windows Connect Now (WCN) Wi-Fi Configuration to Windows Vista SP2,br / ·exFAT file system now supports UTC timestamps, which enables correct file synchronization across time zones.br / ·SP2 provides support for new form factors, such as ICCD/CCID. new form factor support –example USB form factor as opposed to PCMCIA).br / ·Support for the new VIA 64-bit CPUbr / Security/p p ·SP2 includes all previously released security updates, and builds on the proven security benefits of Windows Vistabr / ·Secure Development Lifecycle process updates, where we identify the root cause of each security bulletin and improve our internal tools to eliminate code patterns that could lead to future vulnerabilitiesbr / ·Reliabilitybr / ·SP2 addresses previously released reliability updates, as well as addressing crashes, caused by Microsoft code, discovered since the launch of SP1br / Performance/p p ·Resume performance when Wi-Fi connection is no longer available after resume from sleepbr / ·Inclusion of Windows Search 4 for improved indexing performance, improved relevancy in search, broader indexing scenario inclusion, as well as new Group Policy integration for Windows Search,br / ·Improvements to the RSS feeds sidebar gadget to improve update performance and responsivenessbr / Application Compatibility/p p ·It is our goal that applications that run on the Windows Vista Operating System today and are written using public APIs will continue to work as designed on Windows Vista SP2.br / ·Previously released Application Compatibility updates are included in Windows Vista SP2.br / ·Spysweeper and ZoneAlarm now working with POP3 email accountsbr / Administration and Support Improvements/p p ·Customers installing .net framework 3.5 service pack 1 will notice shorter download and installation times with Vista service pack 2 or Windows 2008 service pack 2 already installed,br / ·Service Pack Clean up tool (Compcln.exe): This tool helps restore the hard disk space by permanently deleting the previous versions of the files (RTM SP1) that are being serviced by Service Pack 2.br / ·Single installer for both Vista Server 2008br / ·Ability to detect an incompatible driver and block service pack installation or warn users of any loss of functionalitybr / ·Better error handling and providing more descriptive error messages where possiblebr / ·Better manageability through logging in system event logbr / ·Componentization for Serviceability of the installerbr / Some Specific Fixes/Additions Include:/p p ·Inclusion of Hyper-Vbr / ·Event logging support in SPCbr / ·DNS Server now listens over ISATAP addressbr / ·Fixes DRM issues from WMP upgradesbr / ·Windows Vista Feature Pack for Wirelessbr / ·Reduction of resources required for sidebar gadgetsbr / ·Improved power settings for WS08 /p/blockquote pIt is not a mind-blowing upgrade, but there are definitely some useful tweaks in there. If you want to play around with it before it is expected to ship this April, Microsoft will make the Windows Vista and Windows Server 2008 Service Pack 2 Beta available to everyone through a Customer Preview Program (CPP) starting on December 4th via a href="http://technet.microsoft.com/en-us/windows/dd262148.aspx"TechNet/a. [a href="http://www.jkontherun.com/2008/12/windows-vista-s.html"Jkontherun/a via a href="http://blogs.zdnet.com/microsoft/?p=1745"ZDNet/a and a href="http://windowsteamblog.com/blogs/windowsvista/archive/2008/12/02/announcing-the-windows-vista-and-windows-server-2008-service-pack-2-customer-preview-program-cpp.aspx"The Windows Team Blog/a]/p br style="clear: both;"/ a href="http://www.pheedo.com/click.phdo?s=959628ca426c8c0b3b1ec2af289d0b8dp=1"img alt="" style="border: 0;" border="0" src="http://www.pheedo.com/img.phdo?s=959628ca426c8c0b3b1ec2af289d0b8dp=1"//a img src="http://www.pheedo.com/feeds/tracker.php?i=959628ca426c8c0b3b1ec2af289d0b8d" style="display: none;" border="0" height="1" width="1" alt=""/div class="feedflare" a href="http://feeds.gawker.com/~f/gizmodo/full?a=vYsh1rSA"img src="http://feedproxy.google.com/~f/gizmodo/full?d=120" border="0"/img/a a href="http://feeds.gawker.com/~f/gizmodo/full?a=BYjaYjZC"img src="http://feedproxy.google.com/~f/gizmodo/full?d=41" border="0"/img/a a href="http://feeds.gawker.com/~f/gizmodo/full?a=Q89AE0M2"img src="http://feedproxy.google.com/~f/gizmodo/full?i=Q89AE0M2" border="0"/img/a a href="http://feeds.gawker.com/~f/gizmodo/full?a=1J0DrnCS"img src="http://feedproxy.google.com/~f/gizmodo/full?i=1J0DrnCS" border="0"/img/a /divimg src="http://feedproxy.google.com/~r/gizmodo/full/~4/y5nEBIT7bsI" height="1" width="1"/

Voici le numéro de novembre-décembre de la Griffe du Social, bulletin des travailleurs sociaux du syndicat CNT santé social et collectivités territoriales de la région parisienne. br /Sommaire : br /Ordre public, santé publique, le choix est fait... br /Le froid tue, les inégalités aussi br /La fin du suicide des mineurs détenus ! br /Visite à l'EPM de Porcheville br /Licenciements en perspective dans le secteur associatif br /Handicap et scolarité br /Consulter le numéro en cliquant sur le lien suivant : (...)

Neige/verglas, Vent, Précipitations abondantes - Validité : A partir de mardi 2 décembre 20 heures - Lieu : Neige/Verglas au Nord-Est, Vent sur les côtes Atlantiques, Précipitations abondantes sur le pays Basque

Situation et évolution : Mardi, le 2 décembre 2008 à 18h42
Après plusieurs jours rythmés par un temps globalement froid et agité, le temps s'apprête à changer radicalement sur notre pays avec le retour temporaire d'une météo toujours bien agitée, mais aussi plus douce. L'ondulation qui tenait depuis plusieurs jours est en cours d'affaissement, et le traditionnel rail perturbé Atlantique commence à se remettre en place au large de Terre Neuve. Pour le moment la France reste soumise à un temps relativement froid, en liaison avec la puissante dépression toujours présente ce soir des Iles Britanniques à la Scandinavie.
Cependant, une nouvelle anomalie froide d'altitude circule actuellement au large de l'Irlande, et se dirige vers le Golfe de Gascogne et la France ; associé à cette nouvelle anomalie, un creusement dépressionnaire s'est initié dans ce secteur et se dirige vers notre pays. A 00h UTC, soit une heure du matin, voici la situation prévue par le modèle GFS :

On retrouve notre creusement, matérialisé par un "T" au large des Cotes d'Armor. En fin de nuit, il est modélisé sur la Basse Normandie avec une pression réduite au niveau de la mer de 995 hPa en son centre. Sur son flanc sud, le dynamisme d'ouest va considérablement se renforcer à tous les étages avec deux conséquences importantes au niveau du temps sensible au sol :

L'advection d'une masse d'air plus douce, mais aussi très humide, depuis l'Atlantique et en direction de l'intérieur du pays où le froid est encore bien présent ce soir à tous les étages,
Un renforcement significatif du vent d'ouest sur les côtes Atlantiques.

Par conséquent, on peut s'attendre à un coup de vent modéré sur les côtes Atlantiques, tandis que dans l'intérieur du pays, la confrontation entre l'air doux advecté par l'ouest et l'air froid bien installé depuis quelques jours devrait conduire à un nouvel épisode pluvio/neigeux dans le courant de la nuit et se poursuivant demain matin dans les régions du Nord-Est. Une nette accalmie est attendue en seconde partie de journée de mercredi par l'ouest, dans une atmosphère qui restera bien fraîche.
A partir de jeudi, une nouvelle anomalie d'altitude considérablement plus importante est attendue par l'ouest sur les Iles Britanniques, avec le retour de conditions très perturbées dans une atmosphère qui se radoucira nettement sur l'ensemble des régions. Le vent et les précipitations importantes seront alors à nouveau à surveiller, et une mise à jour sera, selon disponibilité des prévisionnistes d'Infoclimat, apportée au présent bulletin.



Commentaires : Mardi, le 2 décembre 2008 à 18h42

Bon, après la semaine de fou que je viens de passer, ça fait du bien de revenir à la programmation régulière et de vous parler d’autre chose que de mon petit moi (quoi que j’aime ça aussi, mais il y a des limites). Donc ce matin, dans le bulletin d’eMarketer, l’article Learning to Work with Social Networks, attire mon attention. Dans celui-ci on remarque que les gens de marketing cherchent encore LE modèle d’affaires à appliquer dans les médias sociaux. Le king des médias sociaux reste le blogue et son ROI (dans le sens de retour sur investissement) n’est plus à démontrer, mais les autres médias sociaux tels que Facebook, MySpace, Flickr, YouTube et autre, restent encore énigmatiques en terme de qu’est-ce qu’on peut y faire, combien ça rapporte et les autres questions fondamentales qu’un gestionnaire se pose par rapport à ça. Je ne parle pas ici de mettre du cash pour apparaître comme bannière publicitaire dans ces sites (qui comme le démontre le pote Yannick dans un récent billet à propos du PQ, peut-être aussi inutile) mais plutôt comme outil de stimulation de contenu généré utilisateur. Ce questionnement fondamental est confirmé par eMarketer et les réponses se font encore attendre :

While many marketers want to use social networks as part of their strategies, they still have no clear list of best practices for the medium. Getting friends to spread a marketing message to each other is a great goal, but how is that best done?
(…)
But the lack of established social network ad and marketing strategies is, in part, why use of the medium is still relatively low.

Mais comme je le dis aussi à mes clients, il faut continuer d’expérimenter, d’être présent et d’observer ce qui s’y fait et ces médias peuvent à tout le moins servir de faire-valoir (notamment en termes d’hyperliens externes entrants) de votre site Web principal. C’est d’ailleurs ce qui semble être l’avis de gestionnaires de ventes au détail américains...

Veuillez trouver au format PDF le a href="/geneve/pdf/policege_2008-12-02.pdf" target="_blank"bulletin du joura de la police genevoise. Ce bulletin ...

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