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[Finishing up our GDC written coverage, we were going to pick just one lecture,
but we decided to just go with all of the major ones, as well as the big announcements - lots of
neat stuff to check through here.]
With Game Developers Conference 2010 now at an end, we've rounded up the top announcements, from
Sony Move through OnLive's release specifics, and write-ups of the biggest talks into one handy
news story.
The official GDC 2010 page on Gamasutra has more
than 100 news stories on one of the biggest events of the gaming year, but we're now highlighting
the biggest product-related announcements of the show.
This will be followed by our pick of the top ten most intriguing write-ups from the more than 450
sessions on display at this year's GDC in San Francisco - created by the UBM Techweb Game
Network, as is this website.
Here are some of the top announcements and write-ups from last week's show:
The Announcements
GDC: Sony's Motion
Controller Is 'PlayStation Move'
"At GDC on Wednesday, Sony revealed more details about its PS3 motion controller, which isn't
called Arc or Gem, but 'PlayStation Move,' a product Sony says will bring on 'the next generation
of motion gaming.'"
GDC: OnLive Gets Launch
Date, Reveals Initial Publishers
"Cloud-based game streaming service OnLive has announced an official U.S. launch date of June 17,
2010, including games from Electronic Arts, Ubisoft, 2K Games, THQ and Warner Bros. Interactive
Entertainment."
GDC: Microsoft Announces
XNA Game Studio 4.0
"Microsoft has announced version 4.0 of its XNA Game Studio development package, which includes
support for its new Windows Phone 7 Series, as well as enhancing features for Xbox 360 and PC
game development."
Valve Confirms Mac Versions
Of Steam, Valve Games
"Valve will release its Steam digital distribution service for Mac along with Mac-native versions
of its own games, the company confirmed today, calling the Mac a 'tier-1 platform.'"
GDC: Will Wright Peels Back
Layers Of Entertainment, Games
"Will Wright (The Sims, SimCity) explained how 'perspectives are more valuable than solutions' in
a fascinating talk during the closing hours of the Game Developers Conference 2010 on Saturday."
GDC: Jenova Chen's
HeavenVille Wins Game Design Challenge
"HeavenVille, Jenova Chen (Flower), took this year's top prize at the GDC Game Design Challenge,
which also featured games by designers Kim Swift, Heather Kelley, and Erin Robinson."
GDC: Sid Meier's Lessons On
Gamer Psychology
"'Gameplay is a psychological experience,' according to legendary Civilization creator Sid Meier,
who gave tips on taking advantage of player psychology during his GDC keynote Friday."
GDC: Blizzard's Core Game
Design Concepts
"Blizzard EVP of game design Rob Pardo shares Blizzard's core design concepts, offering examples
of places where the World of Warcraft developer succeeded and failed in creating compelling
multiplayer experiences."
GDC: Nintendo's Sakamoto's
Four Creative Tenets
"Nintendo's Yoshio Sakamoto explains the methodology that allows him to create two franchises as
polar-opposite as Metroid and Wario Ware -- and drops hints on Other M."
GDC: Peter Molyneux On
Simplifying And Enhancing Fable III
"Lionhead's Peter Molyneux talked about the 'angst' Lionhead went through on whether to de-RPG
Fable III -- and why and how the team went through that process, from a design perspective."
GDC: Indie Keynote -
Championing Immediacy And Depth
"Tiger Style co-founder Randy Smith (Spider: The Secret of Bryce Manor) delivered the keynote of
the Indie Games Summit, encouraging indie developers to embrace a philosophy of immediacy and
depth to hasten their popular ascendancy."
GDC: 2D Boy's Carmel On A
New Alternative For Indies
"At the 2010 Independent Gaming Summit at GDC, 2D Boy's Ron Carmel talked about why traditional
publishing just doesn't work for indies -- and why the newly-unveiled Indie Fund hopes to offer
alternatives."
Though Apple both publicly and privately warned
smartphone makers that it wouldn't tolerate its intellectual property being infringed upon, the
company made its first move against Taiwan-based HTC earlier this month with a federal lawsuit and a
complaint to the
International Trade Commission. HTC says it doesn't plan to give up without a fight.
"HTC disagrees with Apple's actions and will fully defend itself," HTC Corporation CEO Peter Chou
said in a statement. "HTC strongly advocates intellectual property protection and will continue
to respect other innovators and their technologies as we have always done, but we will continue
to embrace competition through our own innovation as a healthy way for consumers to get the best
mobile experience possible."
HTC cited the company's numerous firsts to market as proof of its innovation, including selling
the first Windows Mobile smartphone in 2002 and the first Android smartphone in 2008. (It also
lays claim to the "first gesture-based smartphone" released in June 2007, but that's also the
same month that Apple released the original iPhone.) It also noted that Fast Company and
MIT Technology Review has both recently named HTC as one of the top innovative companies
globally.
The company is confident that its own patent portfolio will prove useful in its defense. "We've been in business
since 1997 and a pioneer in the smart phone space," HTC America VP Jason Mackenzie told
Forbes. "We absolutely have our share of patents."
However, Deutsche Banks analyst Chris Whitmore noted recently that Apple has amassed a
much larger patent portfolio than HTC, or even Google, whose Andriod operating system is believed
to be the real target of Apple's legal ire. Since 2000, Apple has been awarded over 3,000
patents, compared to Google's 316 and HTC's 58. Prior to the launch of the iPhone, HTC actually
filed zero patents with USPTO. Sheer numbers don't guarantee a slam dunk for Apple, but they do
certainly give Apple a much larger cache of ammunition to draw from.
Many have criticized Apple for "competition by litigation" by filing complaints against HTC, but
as The New York Times recently reported, lawsuits not at all
uncommon in the mobile space. Apple believes it has a right and duty to protect its own
innovations, apparently just as other companies in the mobile space do. "We think competition is
healthy, but competitors should create their own original technology, not steal ours," Apple CEO
Steve Jobs said earlier this month.
Furthermore, Microsoft VP and deputy general counsel Horacio Gutierrez said the lawsuits are
merely a sign that the modern smartphone market is still in its early stages, and that this
particular lawsuit
won't stifle innovation as some believe. "The smartphone market is still in a nascent state;
much innovation still lies ahead in this field," he wrote in an analysis of Apple's patent
litigation. "In all nascent technology markets, there is a period early where IP rights will be
sorted out."
Unless Apple and HTC come to an out-of-court settlement, we could be waiting until at
least 2012 to hear a decisions from either the ITC or US district court on the matter.
Apple both publicly and privately warned
smartphone makers that it wouldn't tolerate its intellectual property being infringed upon, and
the company made its first move against Taiwan-based HTC earlier this month with a federal lawsuit and a
complaint to the
International Trade Commission. HTC says it doesn't plan to give up without a fight.
"HTC disagrees with Apple's actions and will fully defend itself," HTC Corporation CEO Peter Chou
said in a statement. "HTC strongly advocates intellectual property protection and will continue
to respect other innovators and their technologies as we have always done, but we will continue
to embrace competition through our own innovation as a healthy way for consumers to get the best
mobile experience possible."
HTC cited the company's numerous firsts to market as proof of its innovation, including selling
the first Windows Mobile smartphone in 2002 and the first Android smartphone in 2008. (It also
lays claim to the "first gesture-based smartphone" released in June 2007, but that's also the
same month that Apple released the original iPhone.) It also noted that Fast Company and
MIT Technology Review have both recently named HTC as one of the top innovative
companies globally.
The company is confident that its own patent portfolio will prove useful in its defense. "We've been in business
since 1997 and a pioneer in the smart phone space," HTC America VP Jason Mackenzie told
Forbes. "We absolutely have our share of patents."
However, Deutsche Banks analyst Chris Whitmore noted recently that Apple has amassed a
much larger patent portfolio than HTC, or even Google, whose Andriod operating system is believed
to be the real target of Apple's legal ire. Since 2000, Apple has been awarded over 3,000
patents, compared to Google's 316 and HTC's 58. Prior to the launch of the iPhone, HTC actually
filed zero patents with USPTO. Sheer numbers don't guarantee a slam dunk for Apple, but they do
certainly give Apple a much larger cache of ammunition to draw from.
Many have criticized Apple for "competition by litigation" by filing complaints against HTC, but
as The New York Times recently reported, lawsuits are not at all
uncommon in the mobile space. Apple believes it has a right and duty to protect its own
innovations, apparently just as other companies in the mobile market do. "We think competition is
healthy, but competitors should create their own original technology, not steal ours," Apple CEO
Steve Jobs said earlier this month.
Furthermore, Microsoft VP and deputy general counsel Horacio Gutierrez said the lawsuits are
merely a sign that the modern smartphone market is still in its early stages, and that this
particular lawsuit
won't stifle innovation as some believe. "The smartphone market is still in a nascent state;
much innovation still lies ahead in this field," he wrote in an analysis of Apple's patent
litigation. "In all nascent technology markets, there is a period early where IP rights will be
sorted out."
Unless Apple and HTC come to an out-of-court settlement, we could be waiting until at
least 2012 to hear a decision from either the ITC or US district court on the matter.
At long last, it looks as though USB Mass Storage Device Support for the Xbox 360 will be a
reality according to a document that was authored by a senior software development engineer at
Microsoft. This document mentioned that due to "increased market penetration of high-capacity,
high throughput USB mass storage devices, a 2010 Xbox 360 system update" is imminent, enabling
consumers to save and load game data from USB devices in a jiffy. We will keep a keen eye out for
this one as spring rolls around.
VirnetX Holding Corp., which won a $105.8 million jury verdict this week against Microsoft Corp.,
filed a new complaint seeking additional cash from the software maker over use of the inventions.
The Xbox 360 all but requires a hard drive to download games, patches, movies. Indeed, all the
features of a modern console can become very dependent on having large amounts of memory.
Microsoft has long required users to buy expensive and proprietary memory devices and hard
drives, but documentation
obtained by Joystiq shows that you may soon be able to use your own USB storage on the
device.
Image courtesy Joystiq
It's still not a perfect solution. If the data here is to be believed, and Joystiq is claiming it
has been verified by two sources, you'll be able to use up to two devices, and up to 16GB of
storage on each one. That means you'll max out at 32GB of storage, but you can use that storage
for anything that you'd use the hard drive for. "USB storage devices may, however, have far
greater memory capacity than [memory units] (at the date of writing, the largest MU is 512 MB),
and may therefore support previously infeasible operations—such as installation of a full
disc-based title," the documentation says.
Joystiq guesses that with rumors and images of a slimmed down motherboard floating around the
Internet, we may soon see a version of the system without slots for memory units at all. Whatever
happens in the future, USB storage has become cheap; this news may cause a newfound interest in
the Xbox 360 Arcade hardware.
The Xbox 360 all but requires a hard drive to download games, patches, movies. Indeed, all the
features of a modern console can become very dependent on having large amounts of memory.
Microsoft has long required users to buy expensive and proprietary memory devices and hard
drives, but documentation
obtained by Joystiq shows that you may soon be able to use your own USB storage on the
device.
Image courtesy Joystiq
It's still not a perfect solution. If the data here is to be believed, and Joystiq is claiming it
has been verified by two sources, you'll be able to use up to two devices, and up to 16GB of
storage on each one. That means you'll max out at 32GB of storage, but you can use that storage
for anything that you'd use the hard drive for. "USB storage devices may, however, have far
greater memory capacity than [memory units] (at the date of writing, the largest MU is 512 MB),
and may therefore support previously infeasible operations—such as installation of a full
disc-based title," the documentation says.
Joystiq guesses that with rumors and images of a slimmed down motherboard floating around the
Internet, we may soon see a version of the system without slots for memory units at all. Whatever
happens in the future, USB storage has become cheap; this news may cause a newfound interest in
the Xbox 360 Arcade hardware.
Malgré de précédents
rapports, selon lesquels Windows Phone 7 Series n'aura
aucune fonctionnalité copier & coller, une personne qui travaille de près
avec Microsoft a expliqué que ce sera bientôt disponible pour la plateforme peu de
temps après sa sortie initiale, car ça ne pouvait pas être
implémenté avant. Ce sera donc pour une mise à jour. Espérons que ce
ne sera pas aussi que pour Apple...
Après LEGO Star Wars, LEGO Indiana Jones et LEGO Batman, voici venir LEGO Harry Potter ! Se
concentrant sur les livres 1 à 4, LEGO Harry Potter : Années 1-4 vous permettra
d'incarner plus de 100 personnages de l'heptalogie dont Ron Weasley, Hermione Granger et, bien
entendu, Harry Potter. L'adaptation pleine d'humour de l'univers magique de l'auteure J.K. Rowling
vous permettra de vous promener dans l'école de Poudlard, dans la Forêt Interdite ou
dans le village de Pré-Au-Lard tout en volant sur des balais, en préparant des
potions ou en lançant des sorts. Quoi de plus explicite qu'un trailer accompagné de
quelques visuels ? Rappelons que le soft sortira le 27 mai 2010 et sera disponible, comme ses
prédécesseurs, sur Wii et DS ainsi que sur les plateformes de Sony et de Microsoft.
Documentation obtained by Joystiq – and subsequently confirmed with two separate sources
– reveals that "USB Mass Storage Device Support on Xbox 360" will soon be a reality. The
document, authored by a senior software development engineer at Microsoft, states that due to
"increased market penetration of high-capacity, high throughput USB mass storage devices, a 2010
Xbox 360 system update" will allow consumers to save and load game data from USB devices. The
update is purportedly coming in Spring 2010.
Once the update occurs, Xbox 360 owners will be able to download Xbox Live Arcade games, Xbox Live
Indie games, Games on Demand, DLC and Title Updates to the storage device. "USB storage devices
may, however, have far greater memory capacity than MUs (at the date of writing, the largest MU is
512 MB), and may therefore support previously infeasible operations-such as installation of a full
disc-based title." That's right, you can also store disc-based games to the USB device; however, it
will require the disc to be in the tray for authentication, identical to the current
functionality.
According to the document, the USB mass storage device must be at least 1GB and the system will do
a compatibility check. "The system partition occupies 512 MB of space, and by default the consumer
partition occupies the remainder of the device capacity, or 16 GB, whichever is smaller." Upon
inserting a blank USB storage device, "consumers are offered two choices: 'Configure now' or
'Customize'." The "Configure now" option will use "the entire device capacity, up to the maximum of
512 MB plus 16 GB" meaning, regardless of the overall size of the device you're using, the Xbox
will only enable 16 GB of usable, non-system storage. The "Customize" option will allow you to
"preserve some pre-existing, non-console data on the device" such as music.
It should be clear by now that Microsoft is simply pulling out of the Memory Unit business and not
the highly lucrative Xbox hard drive business. With an artificial cap of 16 GB – still shy of
the 20 GB hard drive that shipped with the original 2005 Xbox Pro and a fraction the size of the
currently shipping 120 GB hard drive – USB storage support simply removes the onerous
requirement for a Memory Unit on Xbox 360 Arcade units, and brings the Xbox 360 platform a feature
that's been present on the PlayStation 3 since that console's 2006 launch.
If you're intent on circumventing Microsoft's cutthroat hard drive pricing the Xbox 360, you can
use two USB storage devices for a maximum of 32 GB of usable storage; however, the console "has a
fixed limit of two external USB mass storage devices" regardless of whether they're "formatted for
the Xbox 360 or not." If you fill all three USB ports on the console, only the first two to be
connected will be recognized.
With talk of a new (slim?) form factor for the Xbox 360 picking up, and plans to abandon (or at
least obviate) Memory Units underway, we're guessing those Memory Unit slots could be cut entirely
from future iterations of the console.
According to what looks like legitimate Microsoft documentation, the Xbox 360
will soon support USB mass storage through an official System Update. There are a few caveats,
however. More »
According to what looks like legitimate Microsoft documentation, the Xbox 360
will soon support USB mass storage through an official System Update. There are a few caveats,
however. More »
Are we
gazing onto the cusp of a new horizon, one where our Xbox 360 storage needs aren't shackled to
overpriced proprietary
hard drives? Probably not quite. Our best friends at Joystiq have managed to obtain
documents (corroborated with multiple sources) showing that the folks in Redmond are mulling over
an option to enable USB mass storage support for its game machine. To elaborate, that means
downloaded Xbox Live and Arcade games, DLC, other associated game files, and even installed
disc-based games can be saved to an external HDD of your choosing. The documents further elaborate
that the storage device itself must be 1GB or more; a system partition of 512MB is required, and by
default beyond that the consumer partition (i.e. your games and the like) will occupy the remainder
of the drive or 16GB, whichever is smaller -- and unfortunately, that's as much as you're gonna
get. This could be another way for Microsoft to, alongside the rumored
Valhalla motherboard, trim some fat
for a slimmer future... but given the size constraints, we're guessing it's more likely to be a
more spacious alternative to Memory Units than the main HDD itself. Word has it the feature will be
rolled out in a Spring 2010 firmware update -- that is, if Microsoft keeps to its paperwork here.
Excited? We are. Read the full documentation over at Joystiq.
Documentation obtained by Joystiq - and subsequently confirmed with two separate sources - reveals
that "USB Mass Storage Device Support on Xbox 360" will soon be a reality. The document, authored
by a senior software development engineer at Microsoft, states that due to "increased market
penetration of high-capacity, high throughput USB mass storage devices, a 2010 Xbox 360 system
update" will allow consumers to save and load game data from USB devices. The update is purportedly
coming in Spring 2010.
Once the update occurs, Xbox 360 owners will be able to download Xbox Live Arcade games, Xbox Live
Indie games, Games on Demand, DLC and Title Updates to the storage device. "USB storage devices
may, however, have far greater memory capacity than MUs (at the date of writing, the largest MU is
512 MB), and may therefore support previously infeasible operations-such as installation of a full
disc-based title." That's right, you can also store disc-based games to the USB device; however, it
will require the disc to be in the tray for authentication, identical to the current
functionality.
Documentation obtained by Joystiq - and subsequently confirmed with two separate sources - reveals
that "USB Mass Storage Device Support on Xbox 360" will soon be a reality. The document, authored
by a senior software development engineer at Microsoft, states that due to "increased market
penetration of high-capacity, high throughput USB mass storage devices, a 2010 Xbox 360 system
update" will allow consumers to save and load game data from USB devices. The update is purportedly
coming in Spring 2010.
Once the update occurs, Xbox 360 owners will be able to download Xbox Live Arcade games, Xbox Live
Indie games, Games on Demand, DLC and Title Updates to the storage device. "USB storage devices
may, however, have far greater memory capacity than MUs (at the date of writing, the largest MU is
512 MB), and may therefore support previously infeasible operations-such as installation of a full
disc-based title." That's right, you can also store disc-based games to the USB device; however, it
will require the disc to be in the tray for authentication, identical to the current
functionality.
Editor's note about the Video: the demo was done on a vertical monitor, I shot it in
portrait, you may have to turn you screen to watch it more comfortably.
[SXSW] Microsoft launched Windows Phone 7 at MWC in
Barcelona and we saw the demo there, yesterday, the Microsoft representative at SXSW showed me a
demo and I videotaped it, so, you can check it out. Windows Phone 7 is still in
beta mode and the user interface is similar to the Zune HD's one is based on tiles that are
visually appealing and friendly to the fingers. I like the design and the ease of use, the
organization of the users' data with tiles and "hubs" brings most of the user's data access at
the top level (the phone home page).
Amazon CEO Jeff Bezos has made it very
clear that Kindle users consume a lot of Amazon's e-books. But to date, Bezos has never gone
public with hardware sales figures. So we can't be sure if it's Kindle hardware that's driving
content sales, or perhaps the software Kindle for Windows 7, iPhone, iPod Touch, and BlackBerry.
A report from Credit Suisse Group AG in February determined that Amazon.com had a 90% share of
the e-book sales market last year. So the question looms large: What is everyone reading these
books on?
Today, Amazon announced Kindle for
Mac, the latest addition to the family of free Kindle software. It's essentially the same
software that was released for Windows back in November, which lets
users synchronize content and bookmarks between their mobile Kindle device and their desktop. If
a user is reading an e-book on his Kindle 2 or iPhone, he can pick up on his PC where he left off
on his mobile.
The software gives users the ability to shop in the Kindle Store, access their library of
previously purchased content, view notes and highlights, adjust font size and spacing, and unlike
the Kindle device, read books in full color. Amazon says the software will eventually come to
include full-text search and the ability to make new annotations.
Kindle continues its strong push in the software direction this year. Microsoft CEO Steve Ballmer
showed off a mystery HP slate running Kindle Software at CES this year, and Amazon promises a
version will grace Apple's hotly anticipated iPad. So Amazon looks ready for the tablet trend.
The Kindle hardware, however, doesn't appear to be blazing as many new trails right now. The
educational pilot programs with the Kindle DX were largely unsuccessful,
and Amazon job listings earlier this month showed the company was considering
improvement of the Kindle's rudimentary Web browser "on a tight schedule." It's obvious that
Kindle is a vehicle for selling Amazon's proprietary e-books. But with no sales figures to
illustrate consumer adoption of Kindle hardware, a saturated market of competing e-reader
hardware of equally negligible relevance, and continuing growth of the free Kindle software, we
may have to rephrase and restate Ed Oswald's question from two years ago...
People are buying Kindle books, but are they buying Kindle?
A new report claims Xbox 360 will support USB mass storage devices as soon as this spring.
Apparently anything up to 16GB will be usable as the de facto console hard drive.
The report, published by Joystiq, claims to have come from a software engineer at Microsoft. The
piece says USB Mass Storage Device Support will be added through a system update.
The PS3 Slim was a big success for Sony. With it, they were able to reinvigorate interest in
their headlining console and rack up some fairly impressive sales. At least for a while. Now it
looks like Microsoft might have their hearts set on trying the exac...
La futura Xbox Slim que parece que está de camino según
las filtraciones y rumores de los últimos días, traerá más de una
sorpresa. Según ha podido saber Joystick, el uso de cualquier memoria o disco USB en la
consola de Microsoft será por fin posible.
Más allá de que esa posibilidad llegue con la nueva consola, la buena noticia es
que también podría ser realidad en los actuales modelos de Xbox 360
mediante una simple actualización, la cual llegaría para dentro de muy
poco. Se habla de la actualización de primavera.
Con esa actualización, el poseedor de una consola Xbox 360 podrá guardar
datos y cargar juegos desde cualquier disco USB que esté correctamente formateado
y que sea de 1 GB como mínimo de capacidad. Así, se acabaría tener que
comprar los discos duros oficiales y se daría la posibilidad al consumidor de elegir uno
nuevo de cualquier marca o usar alguno que ya tuviera por casa. Siempre que el sistema comprobara
antes su compatibilidad.
Precisamente para aquellos ya tienen un disco duro externo y quieran conservar datos y usar parte
del espacio para la consola, según JoyStick existirá una opción que
nos dejará tener otro contenido además de los juegos y datos de la
consola. Si lo preferimos, también podremos dedicar la totalidad de la capacidad para la
Xbox 360.
After Windows Phone 7 Series'
grand unveiling at Barcelona's Mobile World Congress last month, Microsoft has circled back
over the last several days during GDC and its own
MIX10 conference to fill in many of the holes in
this story -- in particular, details around the app development ecosystem and how third parties can
take full advantage of it have been focal points. Of course, it makes sense: a modern smartphone is
only as good as its software catalog, and Redmond's clearly keen to show that it knows how very
true that is. XNA -- the technology that underpins Zune games and a host of Xbox content -- figures
prominently into the equation, but Silverlight is a huge, unavoidable component as well, making
development for WP7S devices a starkly different experience for studios and independent code
monkeys than in versions prior. We're going to be periodically updating this post as we get new
info on the platform, but for now, follow the break for everything you need to know -- so far --
about Microsoft's latest and greatest mobile platform.
PlayStation’s own Kevin Butler, VP
of humorous adverts, is coming at you from the future in this latest promo clip for the
recently-named Move
motion controller.
While demoing the abilities of the Move with a boxing game and an FPS, Butler manages to poke fun
at both the Nintendo Wii and Microsoft’s coming-soon Project Natal system for the Xbox 360
that takes motion control a step further by making your body the controller.
“Come on, who wants to pretend their hand is a gun? What is this, third grade?,”
Butler asks, while stating that the Move offers “what we in the future call
‘buttons’ which turn out to be pretty important to those handful of millions of
people who enjoy playing shooters, or platformers, well, anything that doesn’t involve
catching a big, red ball” — the latter in reference to a Natal demo.
Hit play now to see the “now-eristic” Move in action, as well as a baseball tip-off
for the coming season:
Alors que l'on attendait des informations ainsi que des confirmations ou informations au sujet du
Service Pack de Windows 7, voilà que Microsoft commence enfin à en parler.
Malgré de précédents rapports , selon lesquels Windows Phone 7 Series n'aura
aucune fonctionnalité copier & coller , une personne qui travaille de près avec
Microsoft a expliqué que ce sera bientôt disponible pour la plateforme peu de temps
après sa sortie initiale, car ça ne pouvait pas être implémenté
avant. Ce sera donc pour une mise à jour. Espérons que ce ne sera pas aussi que
pour Apple...
We've held
no punches in sharing our thoughts on Palm's
recent ad campaigns, but the one spot that was actually not heinous has seemingly
served as the basis for one of Microsoft's first-ever WP7S commercials. Debuting here at the tail-end of MIX, the ad spotlights Anna -- a fictitious gal we've
certainly heard of before -- using her new smartphone to share photos with her dear lover
Miles. It also features Luca, a kid with an undying love for playing
Xbox LIVE titles, who seems to be caught somewhere in between the world of nature and nurture.
At any rate, it's worth your while to give the new Microsoft commercial and the Palm ad which it
has oh-so-much in common with right after the break.
Oh, and Palm -- we guess "Windows Phone 7 Series was your idea," right?
Après la vidéo un peu décalée de ce matin où Sony critique
ouvertement Nintendo et Microsoft, on continue dans la critique facile avec une interview de Scott
Rohde de chez Sony qui annonce que le Playstation Move est en tout point meilleur que la Wiimote.
Sony a sortir une publicité assez intéressante sur sa manette récemment
annoncée PlayStation Move. La publicité semble s'en prendre au Microsoft Project Natal, en rappelant aux spectateurs que la manette a des boutons, alors vous
n'avez pas à prétendre que votre main est un pistolet. Sony VP, Kevin Butler, s'est
un peu amusé en montrant que la boxe n'est pas réaliste quand les utilisateurs sont
limités par les manettes. Quoi qu'il en soit, regardez la vidéo ci-après, et
vous verrez de quoi on parle.
Two years ago, as Microsoft was trying to buy Yahoo, we were really surprised to find
Google making a proactive lobbying and marketing effort to scuttle the deal. As we noted at the
time, it seemed pretty likely to come back to haunt Google. Indeed,
Chris Thompson is now taking a look back and believes that Google's decision to stir the pot over
the Microsoft/Yahoo deal has probably been Google's biggest blunder to date. Not only did it eventually
lead to Microsoft working out a much, much better deal for itself, it directly resulted in Google
getting significantly more antitrust scrutiny, both in the US and abroad. Now, some of that
scrutiny likely would have come anyway eventually, but Google definitely helped call much more
attention to the situation and its own market position. The whole thing made no sense. Google
should have known to keep its mouth shut and watched as Microsoft and Yahoo screwed up the deal on
their own.
Microsoft has the better Office productivity product and the better platform. But with Google's new
migration tool and its low, low pricing, the whole office suite space could become really
interesting.
One gripe
against XP Mode for Windows 7 is that it required hardware-assisted virtualization support. In many
cases, it was difficult to tell whether or not a system's hardware was up to snuff -- so Microsoft
offered up a free download to help administrators and find out (called
HAV detection tool).
Now, however, the
Windows Team has announced that hardware virtualization is no longer an issue. The new version
of XP Mode will run on just about any PC, though HAV will still be utilized if supported.
This should be welcome news for administrators, since it could help reduce upgrade costs -- and
headaches.
Several retailers I support use older point-of-sale systems that don't play nice with Vista or
Windows 7. With XP mode now able to run on their older Pentium 4 computers, they can transition to
a newer OS without worrying about breaking the apps that run their businesses.
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