Silicon Alley Insider -
1 days and 23 hours ago
pimg class="float_right" src="/~~/f?id=47a93be94b543772005f960amaxX=201maxY=226" border="0"
alt="mobilead.jpg" title="mobilead.jpg" width="201" height="226" /Users of online video sites like
YouTube (GOOG) typically won't wait for ads to play -- they'll just click to another site in
frustration. So are people watching streaming video on a cell phone enough of a captive audience to
sit through a pre-roll?/p pWe doubt it. But MySpace (NWS) is keeping its fingers crossed, and is
rolling out a new service to send video to mobile phones, packaging the content with ads./p p
style="padding-left: 30px;"a
href="http://www.reuters.com/article/technologyNews/idUSTRE4B216V20081203"Reuters/a: On Wednesday,
News Corp's online social network will make video clips from its members' pages available for
viewing on mobile devices including the BlackBerry Bold, Palm Centro, Motorola Q9, LG Voyager,
Nokia N95 and Samsung Instinct.br /br /Members will be able to look at video on their own homepages
as well as friends' pages. They also will be able to view professionally produced video from TMZ,
the celebrity news and gossip website owned by Time Warner Inc; the National Hockey League;
National Geographic magazine; satirical newspaper The Onion and others.br /br /The free service
will be supported by advertising./p pEarlier this week, MySpace CEO a
href="http://www.alleyinsider.com/2008/12/myspace-ceo-acquisition-targets-dirt-cheap-and-getting-cheaper"Chris
DeWolfe named mobile/a (along with music and overseas users) as one of the three areas where he
expects his company to find growth. Nor a bad idea to jump in the game, but a
href="http://www.alleyinsider.com/2008/8/youtube-s-mobile-ad-test-confirms-infant-state-of-mobile-advertising-business"the
mobile ad business remains so tiny/a MySpace won't see significant revenue from its mobile video
ads anytime soon. If ever./p pstrongSee Also:/strongbr /a
href="http://www.alleyinsider.com/2008/12/myspace-ceo-acquisition-targets-dirt-cheap-and-getting-cheaper"MySpace
CEO: Acquisition Targets Dirt Cheap And Getting Cheaper/abr /a
href="http://www.alleyinsider.com/2008/12/michael-wolff-myspace-and-its-braindead-users-are-going-to-zero"Michael
Wolff: MySpace And Its Braindead Users Are Going To Zero/abr /a
href="http://www.alleyinsider.com/2008/12/dewolfe-myspace-hasn-t-seen-any-impact-from-financial-crises"DeWolfe:
Recession Hammering MySpace's Growth/abr /a
href="http://www.alleyinsider.com/2008/8/youtube-s-mobile-ad-test-confirms-infant-state-of-mobile-advertising-business"YouTube's
Mobile Ad Test Confirms Infant State Of Mobile Advertising Business/a/p pa
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