Mobispine, the mobile services developer already responsible for introducing a $1.99 self-titled iPhone application for RSS news junkies, has debuted a white-label option for wireless carriers to deliver to subscribers seeking classic MMS utility from their devices. Just short of an extension of the iPhone’s standard SMS software, Mobispine’s offering is something that just might fly.

Media Sharing Apps Aplenty, But Still No Real MMS

As iPhone users have known since the App Store’s launch, there are already many ways to send MMS (multimedia messaging service) data from the device to Web users. The Mail and optional Facebook applications are just two avenues. And a pseudo MMS service for iPhone, called Flutter, gets iPhone users into mobile-to-mobile.

But white-label - and ultimately carrier-branded - MMS software is something Mobispine seems to be breaking new ground with. True MMS software just does not inhabit the iPhone world. And if any operators are to convince Apple of the efficacy of bringing such an option to the platform, it is the selection of wireless carriers around the world who are partnered with Apple that will make it happen.

Is the White-Label Angle the Golden Ticket?

Nothing’s certain, mind you. Though Mobispine says it is “confident that operators will find the service easy to use and profitable with an opportunity to expand messaging usage, improve subscriber retention and increase revenue,” adoption is something that has no guarantee. But things in the world of SMS and MMS are very much about uniformity. Mobispine appears to offer the latter option.

We’re eager to see who bites first.

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psmallemPhoto by stronga href="http://www.flickr.com/photos/leostefansson" target="_blank"Leoacute; Stefaacute;nsson/a/strong/em/smallbr /br /Though it's out today digitally from a href="http://www.xlrecordings.com/"strongXL/strong/a, a single for a href="http://www.vampireweekend.com/"strongVampire Weekend/strong/a's "The Kids Don't Stand a Chance" will hit brick-and-mortar stores December 9. The white vinyl 7" single for the closing track from the band's a href="/article/record_review/48053-vampire-weekend-vampire-weekend"strongsmashing self-titled affair/strong/a will be joined by a remix of the song from none other than a href="http://www.chromeo.net/"strongChromeo/strong/a. a href="/article/news/147319-vampire-weekend-perform-with-chromeo-at-woodies"strongAs you may recall/strong/a, Chromeo joined the V Dubs on stage at the mtvU Woodie Awards show last week. The television broadcast of the Woodie Awards will premiere on mtvU tomorrow (November 19). And, much as they took over the internet this time last year, Vampire Weekend will continue their conquest of television with a string quartet-bolstered appearance on "Late Night With Conan O'Brien" this Friday (November 21). br /br /And print media? Well, they're already in the tank. Vampire Weekend will join Salman Rushdie, Lewis Black, the ladies of "The View", that Olbermann guy with the head-- and countless others-- as speakers at a href="http://www.nytimes.com/"strongemThe New York Times/em/strong/a' a href="http://artsandleisureweek.com/"strongArts amp; Leisure Weekend/strong/a, going down January 8-11 at TheTimesCenter in New York City. (Via a href="http://www.brooklynvegan.com/archives/2008/11/ny_times_arts_l.html"strongBrooklyn Vegan/strong/a.) emTimes/em music scribe Ben Sisario will corner the lads of Vampire Weekend, grilling the controversy magnets on such sticky subjects as ""how they got together, the success of their debut album and where they're headed now."br /br /Also during the Arts amp; Leisure Weekend, Patti Smith will participate in a talk with emTimes /emcritic Jon Pareles, titled "Punk Rock 'n' Poetry". She'll chat about "her recent tour with her band and what it's like to be back in New York writing and making music."/p pVampire Weekend hit the road again next month for a brief Stateside tour.br /br //ppa href="http://www.pitchforkmedia.com/node/147545" target="_blank"read more/a/p pa href="http://feedads.googleadservices.com/~a/5e8iBc82DduwoZyvSxjMy4ik5so/a"img src="http://feedads.googleadservices.com/~a/5e8iBc82DduwoZyvSxjMy4ik5so/i" border="0" ismap="true"/img/a/pimg src="http://feedproxy.google.com/~r/pitchfork/today/~4/ISEULyZLKnc" height="1" width="1"/

divimg alt="" src="http://hits.guardian.co.uk/b/ss/guardiangu-feeds/1/H.15.1/97927?ns=guardianpageName=Music%3A+Songs+about+LCD+and+cloud+coverch=Musicc3=guardian.co.ukc4=Music%2CCulture+sectionc5=Not+commercially+usefulc6=Rosie+Swashc7=2008_11_18c8=1119778c9=articlec10=GUc11=Musicc12=c13=c14=h2=GU%2FMusic%2F" width="1" height="1" //divpstrongGeorge Pringle: LCD I Love You, But You're Bringing Me Down/strongbr /A belated take on LCD Soundsystem's 2007 sonata for New York. Except, um, George Pringle's homage sounds absolutely nothing like the original. And, um, she doesn't even say/sing the title of the song. Instead of a href="http://www.youtube.com/watch?v=KQphuL0RMNU"sweeping piano/a, Pringle's effort begins with two minutes of a tapping Metronome followed by four minutes of propulsive GarageBand beats and clattering, spoken word verses. Weird, a bit startling and ever so slightly brilliant./ppstrongBoy Crisis: L'Homme/strongbr /There are five of them, they're from Brooklyn, they take their name from a Newsweek's theory about a href="http://www.guardian.co.uk/music/2008/jul/28/boy.crisis"falling standards in young men/a and their songs set out an opposing theory all of their own. Hyper-sexual, with a Prince-esque sense of romance, L'Homme sounds like Chromeo without the nasty undercurrent of misogyny and !!! (Chk Chk Chk) with better lyrics. br /a href="http://www.myspace.com/boycrisis"Hear the demo for L'Homme/a/ppstrongSantogold - Say Aha/strongbr /It's been a good year for Santi White. The former AR scout turned genre-hopping musician has had tracks from her self-titled debut album a href="http://www.popjustice.com/index.php?option=com_smfItemid=237action=printpage;topic=9704.0"appear on adverts/a for Bud Light, V05 and Converse. And now Say Aha, a lacklustre effort fused from Diplo's cast-offs, is tinkling your ears on the latest Samsung advert. All this for an artist no one had heard of a year ago. At this rate, she will never have to work again. It's almost as if she planned it, eh?/ppstrongEsser - Satisfied/strongbr /He does good ditties, does Esser. Satisfied is a lovely little bedroom-crafted ditty, with lyrics about being crap at relationships sung with genuine misery against a gentle Mambo beat. Not quite one of pop's great eccentrics, then, but if his music fails to go down in history, at least his a href="http://www.myspace.com/esserhq"haircut/a will./ppstrongDeath Cab For Cutie - No Sunlight/strongbr /Death Cab for Cutie have many reasons to be cheerful. Their current album Narrow Stairs earned the Washington quartet a number one slot in the US, and they just received a personal request for their support from none other than Neil Young. And yet even the merry melody of No Sunlight can't distract from lyrics which describe a young Ben Gibbard "lying in the grass, I felt so safe in a warming bath of sunlight" only to find that "with every year that came to pass, more clouds appeared 'til the sky went black." Rage, Ben Gibbard and fellow members of DCFC, rage against the dying of the light!/pa href="http://www.guardian.co.uk"guardian.co.uk/a copy; Guardian News Media Limited 2008 | Use of this content is subject to our a href="http://users.guardian.co.uk/help/article/0,,933909,00.html"Terms Conditions/a | a href="http://www.guardian.co.uk/webfeeds/1,,1309488,00.html"More Feeds/a