To the extent that the Castro brothers are, as Blog for Cuba writes, “afraid of women wearing white,” it's due to more than just the uniform color of their outfits or their weekly marches through Old Havana.

The Damas de Blanco (Ladies wearing White) protests come on the heels of a flutter of international condemnation incited by the hunger striker Orlando Zapata Tamayo's death last month:  an official resolution was passed in the European Parliament, and a petition calling for the immediate release of all political prisoners that was posted to a blog less than a week ago has already been signed by Spanish director Pedro Almodovar and Peruvian writer Mario Vargas Llosa. Meanwhile, yet another hunger striker is hospitalized in Havana after refusing asylum.

Wednesday's crackdown by Cuban police was the first in two years on the political group, which is made up of the daughters, wives and mothers of imprisoned political dissidents. They're commemorating the seventh anniversary of 2003's “Black Spring,” in which 75 dissidents were arrested, by marching every day in the Cuban capital.  In the most violent of the reactions to these protests, the women were reportedly attacked by a mob of pro-government Cubans and forced onto a bus by authorities.

We are protesting peacefully and we are not going to get on the bus of a government that has kept our family members in prison for seven years…

said the group leader, Laura Pollán, just before she was forced off the street and onto the bus. Repeating Islands quotes an AFP report, saying:

As police were taking the women away, Margarita Rodríguez, a housewife in a crowd of some 300 pro-government demonstrators, shouted: ‘Board them by force, it’s what they deserve. This is a provocation.'

This was the least of the slurs directed at the Ladies in White by the Castro supporters who flanked the marchers and pushed them towards the bus. In reaction to the violent antagonism among Cubans of different political viewpoints, Yoani Sanchez writes:

I shudder to imagine a Cuba where physical – and legal – attacks against people, for their political affiliation or ideological leanings, continue. What a sad country we will have if the authorities continue to consider it normal to ‘teach a good lesson' to anyone who contradicts the official viewpoint. To me, a society that passively stands by as peaceful women with gladioli in their hands are bullied, as happened yesterday, is quite sick.

At Havana Times, Yusimi Rodriguez recounts turning a corner in Old Havana and realizing that this was not your everyday “Damas” march:

Coming down the street was a group of approximately twenty women dressed in civilian clothing and chanting slogans.  Around them flocked several reporters filming and taking pictures.  I suppose these were mainly or entirely foreign reporters.

At first I didn’t know what was happening until somebody told me it was about the Ladies in White. But none of the women I saw were wearing white, nor could I understand the first slogans they chanted.  But suddenly, at the closest spot I could reach, they began to shout, ‘Whoever doesn’t jump is a Yankee'…The women in the demonstration itself did indeed jump.  One even ran forward jumping with her two feet at the same time.  Finally that group went by and I was able to see —for the first time since I’d heard of them— the Ladies in White: a group of between fifteen and twenty women dressed in white. They all proceeded in silence and carried gladiola flowers. Around them were several uniformed police.

Rodriguez also notes the marked organization of the anti-government protesters:

I find it striking that these community women, who are not police or agents, have been able to become organized so well and interrupt the Ladies in White so quickly.  Could it be that they all come from the same neighborhood?  How did they find out about the march?   Was it publicized?  I was also surprised they were only women. Undoubtedly it would have looked very bad if men had faced up to the Ladies, especially if it was true that there was some pushing and shoving in the heat of moment, as someone said.  Between women it’s something else, there are more equal conditions.  Both sides were made up only of women: those from the community and the Ladies in White (who, by the way, are also Cuban women and therefore part of the broader Cuban community).

“One thing is clear these manifestations against the ladies in white at clearly organized by the regime,” writes Julio de la Yncera in a comment at Havana Times.

On Wednesday night, Cuban television aired a round table discussion about implicating international meddlers in the domestic unrest.  In this case, the government may be more on target than it would like: as bloggers and other online activists are showing, anger over human rights abuses within (and without) the island is swelling, and more people are watching to see what will happen next.

When I came to the U.S. in 1980, I was young and naïve. I used to think that corruption and ethical lapses were just a third-world ill. Eventually, I became a tech CEO and learned the harsh realities of American business. Yes, standards are much higher, and breaches are punished, but the temptations are just the same here as they are in any other country. Ethical lapses (which are a form of corruption) are quite common.  You watch stories about these on TV every other day and read about them on TechCrunch.  It was the ethical lapses of our financial institutions that threw our economy into a tailspin, and for which we are paying the price, after all.

It is best to be aware of the temptations and to prevent the lapses from occurring. As Enron, Bernie Madoff, and Lehman Brothers have shown, it’s a slippery slope. Once you start compromising your values for short-term gains, there is no turning back. Business ethics are not something you need to start worrying about when your company reaches a certain size; they need to be sewn into the fabric of your startup from the get-go. The lessons are the same for tech businesses as they are for investment banks and for third-world economies.

Harvard Business School professor Michael Beer researched the difference between companies that perform at high levels for extended periods and those that implode when they reach a certain size. When analyzing the spectacular failures in the recent financial meltdown, he found that:

· Of the original Forbes 100 (named in 1917), 61 had ceased to exist by 1987.  Of the remaining 39, only 18 stayed in the top 100, and their return during the period 1917 to 1987 was 20% less than that of the overall market.

· Of companies in the original Standard & Poor’s 500-stock index of 1957, only 74 remained in 1997; of these, only 12 outperformed the S&P 500 in the period 1957 to 1998.

· The average CEO tenure in the U.S. is 4.2 years, less than half the 10.5-year average in 1990.

Beer posited three core reasons for the failure of so many Wall Street firms in the fall of 2008: the firms lacked a higher purpose (in other words, they were focused on short-term gains, profits, and bonuses); they lacked a clear strategy; and they mismanaged their risk. Companies like Charles Schwab and US Bancorp were able to avoid the fallout by having a laser-like focus on customer service and on honesty and transparency. Neither company touched the subprime mortgage securitization market, because they saw it as risky and simply not the kind of business that served the company’s long-term interests.

Even outside Wall Street, companies like Cisco Systems, Southwest Airlines, and Costco Wholesale, with the strongest sense of higher purpose, achieved the greatest success. Take Costco. Wall Street analysts have long chastised Costco’s management for paying high wages and keeping employees around for a long time, because this results in higher benefits costs. But the company’s CEO, Jim Sinegal, lives by his belief that keeping good employees is strategic for Costco’s long-term success and growth. The company’s per-employee sales are considerably higher than those of key rivals such as Target and Wal-Mart; customer service at the stores is phenomenal and fast; and Costco continues to expand, both in number of warehouses and in products and services for business and consumer customers. The culture of the company flows downward from Sinegal and his focus on employees and, by extension, to customers.

One of the problems that Beer found with the failed banks was that their employees lacked the ability to “speak truth to power”. Employees felt intimidated by superiors; the institutions’ internal voice of conscience and purpose was silenced by a maniacal focus on short-term profits and whatever scheme would bring them in. The silencing of employees who sought to challenge strategy and risk-management practices likely also undermined the banks’ moral authority and emboldened those who already felt inclined to do the wrong thing. With a muted internal voice, these organizations lacked a moral compass. As a result, they drove off a cliff with astonishing speed.

The same things happen in Silicon Valley companies.  I asked management guru — and head of the CEO Institute of Yale School of Management — Jeff Sonnenfeld for his advice on how startups can sow the seeds for building a Cisco or Costco. Here is Jeff’s advice:

1)  Create a culture of openness and welcome dissent – Internal constructive critics are your best friends — too often, founders are blinded by their own enthusiasm for their creative vision and then are surrounded by sycophants, kissing up. Founders who fall out of touch rapidly lose their ethical bearings. At Intel, founder Robert Noyce and Gordon Moore did not look for sycophantic followers in selecting the brilliant, contentious, but relentlessly honest Andy Grove as their colleague and successor. Similarly, Craig Barrett and Paul Otellini have consistently fought for different points of view internally — without undermining the enterprise, and always reinforcing Intel’s self-critical core ethic.

2)  Lead by example.  The authenticity of the leader’s character is essential — if colleagues don’t believe you, they will not take needed risks on your behalf — such as training subordinates to be able to do their own jobs.  Startups are often defined by the hip clichés of VC firms, adoring press, and HR consultants — but the startups don’t really practice what they preach.

3)  Learn from immediate peers or distant models. Too often, founders atrophy because they believe that the unique quality of their business or technological mission means that they too are truly unique in leadership values.  Steve Jobs has patterned himself after Polaroid founder Ed Land — and tried to learn from Land’s strengths and weaknesses.  Henry Ford regretfully once claimed “History is bunk” but in reality revered Thomas Edison.  Michael Dell put legendary tech entrepreneur (Teledyne) and educator Dr. George Kozmetsky on his board right from the start to learn from this brilliant then septuagenarian.

4)  Recognize your own fallibility as a leader, know your limits, and beware of the myth of immortality.  Entrepreneurs often are horrified at the thought of leadership succession. The founders of great firms such as Google, Cisco, Amgen, and Microsoft have known that they would need to prepare for a day when they no longer could be the lone day-to-day internal boss, primary external ambassador, and symbolic cultural icon. The founder of the original (pre-Starbucks) coffee house chain Chock-Full-o-Nuts started his first café on Broadway 43rd Street in 1923 and was a great national success.  Sadly, sixty years later, as a dying man who had been flat on his back for two years at Massachusetts General Hospital in Boston, he still clung to the job of leader of the enterprise, his full-time physician serving as acting president.

5)  Remember that institutional character — like a liquid cupped in your hand — is fragile; easily lost; and hard, if not impossible, to regain. Egomaniacal moves, personal grandiosity, greed, and deception create impressions that are hard to erase.  Whole Foods founder, John Mackey, sabotaged the integrity of his own exalted brand, damaging the company’s internal pride and customer admiration far more badly than any competitor could have, due to his self-inflating and his misleading “anonymous” blogging, hiding his identity through an anagram of his wife’s name, “rehodab.”

I’ll add another very important point: Establish an independent board. Venture firms often demand a majority of board seats as a condition for their investments. Conflicts invariably arise. The board begins to serve the needs of VCs and management, rather than of the company itself, which loses the independent voice to warn it not to do the wrong things. The inconvenient truth is that all board members have a fiduciary duty to act in the interests of the company, and not in their own interests. Board members must not engage in transactions in which they or their partners stand to gain. They are legally required to avoid these conflicts of interest.

Finally, remember that in business, you have to make tough choices at every juncture. Though business decisions usually have clear consequences and outcomes, ethical decisions are always hard. Making the right choice doesn’t always bring success, but ethical lapses almost always lead to failure. No matter what the consequence, doing what’s ethical and right is always the better long-term strategy.

Editor’s note: Guest writer Vivek Wadhwa is an entrepreneur turned academic. He is a Visiting Scholar at UC-Berkeley, Senior Research Associate at Harvard Law School and Director of Research at the Center for Entrepreneurship and Research Commercialization at Duke University. Follow him on Twitter at @vwadhwa.

Start configuring your custom dates, choose personalized event titles, add as much alarms as you want and see YABI work for you.
WHAT'S NEWVersion 1.0.2

• YABI Viewer released!
• [FIX] Nicknames were not properly imported by from Sync Server and it was impossible to substitute in event title
• [FIX] Target calendar change is now saved
• [FIX] Event title changes are properly saved
• [FIX] Alarm icon column is no more bound to “data” binding (“value” is now used: no more warning in your console about this deprecated construct)
• [NEW] Agent deactivation removes application data file
• [NEW] Deactivate button is now disabled when a fresh-sync is issued
• [NEW] Added the new specifier “%yp” (equal to %y minus 1)

Blake Ellis / CNNMoney.com:
Palm's new price target: $0  —  NEW YORK (CNNMoney.com) — Palm's future already looked bleak.  But after reporting worse than expected results for the third quarter Thursday, some analysts think the company's stock is now essentially worthless.  —  Shares of Palm (PALM) plunged 19% to $4.59 a share early Friday, a new 52-week low.

You know those special amps used by Spinal Tap that go to 11, in order to provide "that extra push over the cliff"? It appears Fox News has gotten a hold of some and hooked them up to its coverage of health care reform.

As the reform bill moved closer to a vote in the House, the Fox News noise machine went into overdrive, hurling every false and misleading claim it could muster.

The week in Fox News health care hysteria began with an oldie-but-goodie -- Steve Doocy, Bill Hemmer, and Bill O'Reilly all claimed or suggested that the bill will, in O'Reilly's words, "require American taxpayers to fund abortion." But it doesn't, at least not beyond what is currently permitted under current law. Fox News, unfortunately, is not alone in repeating this falsehood.

Then, Doocy and Hemmer, joined by Neil Cavuto and several other hosts, jumped on the idea that a legislative procedure the House is reportedly considering to pass the Senate's version of health care reform would allow them to do so without a vote. Wrong again -- the House would need to vote to implement that procedure.

Carl Cameron, however, broke through the noise on this issue, pointing out that the process would simply pass the bill "in one vote instead of two" and that the process "has been used, literally, for centuries" -- indeed, Republicans made copious use of the "self-executing rule" when they controlled Congress. Even Charles Krauthammer conceded that it's constitutional. Still, that didn't keep Alisyn Camerota from scoffing that the rule "might as well be a self-immolating rule."

Fox News then pounced on a survey claiming to have found that 46 percent of primary care physicians would consider leaving their profession if health care reform passes. O'Reilly, Sean Hannity, and contributor Dr. Marc Siegel all portrayed the survey as having been published by the prestigious New England Journal of Medicine.

Except it wasn't. The article was written by the physician-recruiting firm that conducted the survey, and it actually appeared in an employment newsletter produced by the publisher of the New England Journal of Medicine, not the Journal itself. Further, the survey itself was not all that scientific -- done via email contacts taken from the recruiting firm's database -- so any claim that the survey's results accurately reflect the view of the American medical community is dubious at best.

Fox News' Megyn Kelly did eventually note that the survey was "not a scientific poll." But that didn't keep Glenn Beck from insisting -- hours after Kelly corrected the record -- that "The New England Journal of Medicine says that if this bill is passed nearly one-third of doctors will quit practice medicine."

(Beck, meanwhile, is keeping up the long tradition of Fox News hosts pushing partisan political agendas by joining with Republican Rep. Steve King to promote an anti-reform rally in Washington.)

Fox News contributor and serial misleader Dana Perino made her own non-contribution to the health care debate, asserting that the reform bill's Medicare investment tax on those making over $200,000 a year is "so disturbing ... because the people who make that money are the small business owners." In fact, fewer than 1.3 percent of small business owners would be affected by the tax.

When the Congressional Budget Office released new numbers detailing how the reform bill would reduce the deficit by $130 billion over 10 years, Fox News didn't want to talk about that -- it spent far more time highlighting how much the bill would cost instead of how much it would save. And when that didn't seem to work, it tried to discredit the CBO as untrustworthy and unreliable. Never mind that when the CBO issued "favorable" numbers last fall on a Republican health care reform plan, Fox News praised the CBO as "nonpartisan."

The Fox News spin is even confusing its own hosts. Brian Kilmeade can't quite comprehend how a bill can cost money yet reduce the deficit, and Kelly admitted, "I don't understand anything they're talking about when it comes to this potential law."

Fox News' inept war against health care reform, while in keeping with its function as the communications arm of the Republican Party in exile, is making itself look like the Spinal Tap of news. It doesn't really need that "extra push over the cliff" -- after all, that's what it's been speeding toward for years.

At this rate, it probably won't be too long before a Fox anchor spontaneously combusts.

A whole lot of shaky earthquake claims goin' on at Fox

How much does Fox News oppose health care reform? It's pretending natural disasters didn't happen if they're inconvenient to the anti-reform agenda.

On March 18, Doocy took exception to President Obama's statement that a provision in the health care reform that would help Louisiana cope with Medicaid shortfalls resulting from Hurricane Katrina might also help Hawaii because it "went through an earthquake. "Hold it. What Hawaiian earthquake?" Doocy asked. "There was an earthquake in 1868 that killed 77. There was an earthquake in 1975 that killed two." After noting that the provision applies to states that have suffered a natural disaster "within the last seven fiscal years," Doocy added: "Essentially it boils down to just one state, and that is Louisiana."

Doocy seems to have forgotten that there was an earthquake in Hawaii in 2006. Not only did it cause tens of millions of dollars in damage, the Bush administration "declared a major disaster exists in the State of Hawaii and ordered Federal aid to supplement State and local recovery efforts" as a result of the quake.

But Doocy didn't need to rely on federal agencies for information on the quake -- Fox News reported on it at the time. (Investor's Business Daily similarly ignored its own reporting to suggest there was no recent Hawaii quake.)

It seems that rather than trust the federal government or his own news organization, Doocy chose instead to trust right-wing bloggers, who were spreading the misinformation. That runs counter to a 2007 memo -- issued after Doocy and other Fox hosts falsely claimed that Obama was educated in a madrassa -- in which Fox News vice president John Moody reportedly wrote, "For the record: seeing an item on a website does not mean it is right. Nor does it mean it is ready for air on FNC."

Media Matters has written Fox News requesting that Doocy correct the record. We shouldn't have to, since Fox News is supposed to have a "zero tolerance" policy toward on-air mistakes, but then, these are the same folks that ludicrously insisted that a Fox & Friends graphic in which poll numbers added up to 120 percent contained no errors.

The latest right-wing witch-hunt target: Jim Wallis

Fox News has long been a leader in witch hunts against Obama and his administration (or, really, anyone who can be remotely tagged as liberal). Now Glenn Beck, as an extension of his repeated challenged Beck to a debate over social justice, Beck demurred, his vaguely threatening statements making it clear his witch hunt was more important than reasoned debate: "In my time, I will respond. ... Just know the hammer's coming. ... And when the hammer comes, it's going to be hammering hard and all through the night, over and over."

Right-wing website WorldNetDaily, meanwhile, blundered into the breach with a poorly written article that attempted to put words in Wallis' mouth. WND claimed that Wallis was a "champion of communism," even though Wallis has declared communism to be a "failed" system; asserted that Sojourners has published "a slew of radicals" while ignoring that it has also published a slew of conservatives; and alleged that "Sojourners' official 'statement of faith' urges readers to 'refuse to accept [capitalist] structures and assumptions that normalize poverty and segregate the world by class,' " even though the word "capitalist" -- inserted by WND -- actually appears nowhere in the statement. WND even falsely claimed that Wallis "labeled the U.S. 'the great captor and destroyer of human life.' "

Somehow, we suspect that Beck's upcoming assault on Wallis will be just as divorced from reality as WorldNetDaily's.

Erick Erickson joins the "scumbags" at CNN

Should a blogger who once called a retiring Supreme Court justice a "goat f---ing child molester" be rewarded with a regular commentary gig on CNN? Doesn't matter -- the deal's been done.

CNN announced this week that RedState editor Erick Erickson has joined the network as a political contributor, mainly appearing on John King's new show. The network claimed that Erickson is "a perfect fit" for King's show, adding that "Erick is in touch with the very people John hopes to reach."

Media Matters has detailed Erickson's history of outrageous statements, of which the aforementioned is but one.

Predictably, conservatives defended Erickson's new job, his fellow RedStaters among them. One of Erickson's RedState defenders, however, went a tad off-message: "From Non-Conservatives, to Academics and Liberal Elitists, to self-soiling and unprincipled Professional Politicians and firmly-entrenched good ole boys inside the M(ostly) S(cumbags) M(edia), each of these clowns has a tale of doom about the hell we're headed for compliments of CNN's hand basket."

We have to wonder: Does Erickson consider his new CNN colleagues to be "scumbags"?

This week's media columns

This week's media columns from the Media Matters senior fellows: Eric Boehlert examines the media myth of Obama's "falling poll numbers," and Karl Frisch tells you how to annoy Glenn Beck in five minutes or less.

Facebook, Twitter, YouTube, MySpace, and Digg

Media Matters maintains active online communities on the nation's leading social networking sites. Be sure to join us on Facebook, Twitter, YouTube, MySpace, and Digg and join in on the discussion.

Media Matters Minute now on YouTube

For some time now, radio shows and stations throughout the country have been carrying the Media Matters Minute, a daily, minute-long recap of our work topped off with the "most outrageous comment" of the day. We encourage you to subscribe (YouTube / iTunes /RSS) to the Minute's daily podcast, hosted by Media Matters' Ben Fishel.

This weekly wrap-up was compiled and edited by Terry Krepel, a senior web editor at Media Matters for America.

Roku’s HD player is a great deal at $99, but it’s an even better deal if you buy one now from Amazon. In addition to having a great Netflix box, you’ll also be able to use Amazon’s Video of Demand service, and to get you started they’ll throw in $20 worth of credit.

That’s a pretty good deal, considering that a movie like The Hurt Locker rents for $3.99, or you can rent a TV show for about $3 an episode (watch Human Target, seriously). You’ll give $99 for the Roku HD or $129.99 for the Roku HD-XR, and then Amazon will credit your account so you can start renting as soon as you get the box hooked up. Better hurry though, because the deal is only good until the 31st.

Kevin Nakao is VP of Mobile & Business Search for WhitePages, a Top 40 Web and Mobile Publisher. You can find him on Twitter, and on the Whitepages Blog where he writes about mobile, local, and social media.

While last year’s SXSW seemed to serve as the “coming out” party for location-based services (LBS), maybe this year’s conference signifies the migration of these platforms into mainstream culture. And perhaps the only real “new” concept to emerge this year is the idea that there is finally a real opportunity to make money via “location.”

Here are five things that companies should consider as they look to utilize location-based services (LBS) as part their mobile strategy.

From finding the nearest ski slope on REI’s Ski and Snow Report to a nearby movie on Flixter, there are plenty of Top iPhone applications that have incorporated a “lead with the offer, not the capability” philosophy into their mobile product offering to provide a better service. Build the best service first, then add the bells and whistles.

With all the hoopla surrounding location, it is easy to lose sight of the fact that location’s real appeal to advertisers is the fact that with this functionality, you can reach the on-the-go user, who is ready to buy and consume. Just because Twitter and Facebook offer location doesn’t make that valuable or new to advertisers. Location-targeting via IP address has been around a while. For the same reason radio is a great advertising channel for retailers, LBS advertising is also valuable: because it can reach the consumer near the point of sale.

Foursquare has clearly emerged as the location darling. Consider the fact that after only one year, they’ve reached 500,000 active users (Foursquare recently tweeted they added 100,000 users in 10 days).

However, if you apply any city’s share of the total U.S. population, the results show some pretty low estimates of Foursquare users in individual localities. What emerges is a very “long tail” — a steep, narrow graph — of local user adoption. This shows why it is important to achieve scale if you hope to see return on investment in the location marketing space.

For example, using these rough estimates of a city’s proportional share of the U.S. population, if a local pet supply store wanted to target people in San Francisco, the estimated reach would be 1,310 Foursquare users. Even if you double this audience estimate, the number is fairly small for even a local marketer. We had to hit around 4 million downloads of the Whitepages iPhone app to achieve the minimum scale needed for advertiser geo-targeting. Today, 80% of our campaigns from major brands are geo-targeted.

Editor’s Note: It’s important to remember that these are just rough estimates. Because Foursquare was initially only available in a handful of major metro areas, the geographic distribution of users may not precisely follow the geographic distribution of the population.

Battery life is the single biggest threat to location. With GPS on, the phone is asking the network where it is, and this chatter can drain battery life — anyone with an iPhone knows what I am referring to. Thus, phone manufacturers will play a critical role in the future of LBS. RIM, the manufacturer of BlackBerry devices, faced this problem early on with the energy-tax of e-mail polling, and as a result, their devices now have some of the best battery life.

Foursquare has helped us move forward here as well. “Check-ins” help to address the issue as they offer efficient geo-triggers without having to keep battery-draining GPS features on at all times.

Looking forward, I predict the mobile platform wars will be fought with location and maps. This is an important feature that a platform can use as a point of differentiation for consumers and developers.

In anticipation of that battle, Apple purchased mapping company Placebase, and Google is starting to provide unique mapping features like turn-by-turn navigation on its Android devices. The only hope I see for Windows Mobile is if they do something completely revolutionary on the mobile location front. A development like this was alluded to at the recent TED conference with its augmented reality layering of geo-tagged Flickr photos and real-time video integration.

At WhitePages, we monetize our mobile services through a mix of premium, national display, and sponsored links for local business. Our effective CPM (revenue per thousand ad impressions) for sponsored local links is $30-$50 — double the effective CPM (eCPM) rate we see for premium display ad campaigns from national brands. The eCPM multiple of local targeted ads over ad network rates is a staggering 10x.

Location-based inventory will also become scarce as Apple recently announced that iPhone apps will not be permitted to access GPS capabilities for advertising alone. There now needs to be some consumer benefit and functionality in order to access a user’s location. Geo-targeted inventory on mobile will continue to be at a high premium with no excess supply or ad networks to drive it down.

It is my hope that by this time next year, SXSW –- the festival of “emerging” music and technology –- will have finally moved on from location. It’s clearly happening now, and if integrated wisely, location will be making companies too much money to be called the “cool kid on the block” any longer

- 9 Killer Tips for Location-Based Marketing
- 10 Foursquare Apps You Can Use Right Now
- 6 Foursquare Apps We’d Love to See
- 6 Tips for Getting the Most out of Foursquare
- Foursquare vs. Gowalla: Location-Based Throwdown
- Location, Location, Location: 5 Big Predictions for 2010

Tags: android, business, foursquare, geo-tagging, gowalla, iphone, List, Lists, location based advertising, location-based, Longtail, MARKETING, Mobile 2.0, small business

[‘Design Diversions’ is a biweekly GameSetWatch-exclusive column by Andrew Vanden Bossche. It looks at the unexpected moments when games take us behind the scenes, and the details of how game design engages us. This time -- how emotional design can make us think about not thinking about violence.]

Senseless violence in videogames is fun, but more importantly, it can also be intellectually stimulating and thought provoking. While designers and critics alike cry out for more depth in games, pathos is not the only path to artistic merit. For a medium that's constantly patronized, misunderstood, and derided even by its supporters, sometimes satire and irony is the best way to get a point across.

This is the philosophy of Grand Theft Auto: Vice City, as the most unapologetic of that series so lambasted by those who were the target of the game’s satire. The ultraviolent and candy colored Vice City is an excessively pink world in which violence is comical and cartoonish. Violence in this game is already highly desensitized. Pedestrians die, but after their bodies despawn the world will be back to normal as if nothing happened, maintaining the status quo like a TV serial.

It's the worst possible environment for a serious engagement with issues of violence, but it's a great environment to engage with how we depict violence. Most games take the opposite position of Haunting Ground, and are designed to soften, justify, or excuse violent actions so that players feel like heroes instead of murderers.

It's the same treatment summer blockbusters get. But unlike most of these media, Vice City goes a step further. This is a game that mercilessly skewers the groups most opposed to its existence, freely leaps into self parody, and satirizes the cultural attitudes towards violence that ultimately gave it form. By the end of Vice City it's clear that everyone from the mob to the talking heads on the radio are guilty of the same violence as the protagonist. No one in Vice City is innocent, and neither is anyone in the world.

How to Take the Sense Out of Violence

While technology makes blood and gore more realistic, game designers continue to construct this violence to minimize its impact. In the goriest of games (like Mortal Kombat) violence is there to thrill or disgust, not to inspire existential terror. Designers (and gamers) get excited over realism, but we want it for specific reasons. Despite how much we clamor for realism in graphics and physics, emotional realism actually gets in the way of enjoying games like Grand Theft Auto.

For this reason GTA4 has actually been criticized for being too realistic. GTA4 succeeded in its attempt to be more serious and taken more seriously, but it resulted in a different game experience--one that many fans hadn't been looking for and subsequently found in the much less serious Saints Row 2.

GTA4’s Nico feels more like a person than the caricature that is Vice City’s Tommy Vercetti, and for that reason it can be hard for players to engage senseless violence. Even the normal missions feel a little odd considering the sheer number of people you kill, creating a scenario in which the gameplay and story don’t quite mesh.

Abstracting Emotion

Trauma Center is an interesting example of a game that uses abstraction to eliminate squeamishness. This is a game inspired heavily by medical dramas with surgery-based gameplay. Medical dramas have a wide appeal; exposed organs do not. Surgeons and other medical professionals have to get used to blood and guts, but most people are pretty squeamish about that. Even the bloody fantasy violence of the average videogame can be less intense than the exposed entrails of a living human. Because of this, the designers went to great lengths to create a representation of the human body that wouldn't be grotesque.

Naoya Maeda, the lead 3D and event designer said on the Trauma Team web site that he came up with this abstract approach while thinking of how a surgeon would see the entrails. What's interesting about this approach is that the more realistic option may be less "true." In the game, the player is a doctor and revulsion is not part of the experience. In the same way, Tommy Vercetti attitude towards human life is pretty obvious from the way pedestrians are depicted.

A World of Mannequins

In violent videogames, it’s common to dehumanize the enemy so that players can feel justified in killing them. Zombies, robots, and aliens all serve their roles. With human opponents, it’s common to make them as evil as possible, which may be why WWII is the favorite FPS genre and Nazis the favorite foe. Ultimately though, the greatest tool for removing humanity is simply to leave them undeveloped.

The civilians in GTA don’t mourn, cry, or express themselves. Because they don't exhibit sympathetic actions, it's hard to empathize with them. They exist only to run screaming like Godzilla was stomping through the city. Vice City is inhabited by crash test dummies that respawn endlessly no matter how many times they die. It’s similar to watching Bugs Bunny gets blasted point blank with a shotgun: the next second, he's up and chomping carrots.

No matter how many times the player dies in GTA, or however many generic citizens he wastes, everything in the world will be respawning and back to normal in minutes. In this way, actions that would normally appear reprehensible loose all their emotional impact. If GTA was an accurate murder simulator, depicting the horror of real-world violence and murder with unflinching accuracy, the nightly news stories would have been about kids getting PTSD.

Sensitive Violence

If there is a flaw in this form of violence in videogames, it’s that it isn’t violent enough. It’s emotionally casual, designed specifically to not challenge the player’s feelings of empathy or guilt. Although it takes a lot of design work to make sure the player won’t feel sorry for the extras, seeing how many pixilated crash-test dummies you can run over isn’t emotionally challenging for the player.

Haunting Ground has a near-opposite outcome, but the design is obviously quite intentional. Compare GTA to the visceral Manhunt, and you can see that Rockstar is quite capable of creating an experience uniquely tailored to inspiring certain emotions. That’s a game that really does make the player feel like a murderer.

So Vice City is engineered for players to be as violent as possible without thinking about it. This is where a lot of game stop, having accomplished their purpose, and just let the player have fun. But Vice City fills the game with relentless satire, and this cleverness works in part because it's so violent. The result is a game about thinking about not thinking about violence.

Whose America?

The talk radio blabbering about videogame violence is underscored by the incredible violence perpetuated by the player. With Tommy Vercetti chaining rows of exploding cars and fighting everything from SWAT to the US Army, the irony of legislating against bleeding pixels isn’t lost on the player.

The jingoistic ads run by the game's gun stores unsubtly implicate that GTA is not the cause of America's attitudes towards violence, but a product of it. The entrepreneurial rise of the main character reflects a certain pulling-yourself-up-by-your-bootstraps-attitude that, along with this construction of violence, satirically constructs Tommy Vercetti as an ideal American.

Vice City is violent videogame about America’s attitude towards violence. Vice City came out after GTA 3, and it was born while the immediate reaction to that game was fresh in the minds of its audience and opponents. As the in game talk show parody unfolds, extremists from all sides fight over which vision of America to cram down the rest of the country’s throat while the player is laughing at them and having a grand old time.

While the guests on talk radio worry about fictional violence, their world is being blown up by the player on a regular basis. After mowing down the city in a tank, players may wonder why they aren't the ones being discussed on the news. Shouldn't they be thinking about real violence? Shouldn't the player? It's fun to live the American Dream as Tommy Vercetti, but is this bitter satire worth bringing to reality?

Even though Vice City goes to great lengths to create emotionally uninvolved violence, it wants the player to be conscious of how different this is from real world violence. At the time, the charge levied against the playerbase and the industry was that videogames confused the two. With the pitch perfect satire of radio pundits and activists, Vice City invites the player to think about whether the game is more damaging to society than the people trying to ban it. Rockstar has a clear agenda, of course, and stacks the deck in their favor. Even so, that’s a lot to think about for a game that’s not supposed to be about thinking at all.

Pathos certainly has its place in videogames, and it's certainly something we need more of. A GTA like game that forced players to confront the realities of murder would be an interesting idea. It couldn't work as a satire, and it wouldn't really be fun, but that’s just fine as it’s another way to engage the player. One of the great things about survival horror games like Haunting Ground is that they've proven that games don't necessarily need to be fun to be compelling.

But let's not underestimate Vice City just because it makes us laugh.

[Andrew Vanden Bossche is a freelance writer and student. He has a blog called Mammon Machine, which is updated less often than this message, and can be reached at AndrewVandenB@gmail.com]

Palm shares take 25 percent plunge after downer earnings announcement originally appeared on Engadget on Fri, 19 Mar 2010 14:59:00 EST. Please see our terms for use of feeds.

Palm is reporting dramatically lower sales of its WebOS-based smartphones. It seems the once-dominant maker of PDAs has nowhere to go but down and its plummeting fast, making it a potential target for acquisition by a smartphone competitor.

German firm Hipp says one in four consumers now grown-ups who find baby food easier to swallow and digest

Can't be bothered to chew your food? Too tired to cook and looking for a quick meal? You might consider opening a jar of baby food.

The world's largest baby food manufacturer has said an increasing number of adults are turning to its pureed meals because they find them easier to swallow and digest.

About one in four consumers of the more than 100 varieties of pulped food – from apple and cranberry breakfast, to vegetable and beef hotpot – made by the Bavarian-based firm Hipp are adults, according to its owner.

Claus Hipp said that, in recent years, the products had grown in popularity, particularly among elderly people, with stewed apple said to be their favourite dish.

He said the company – established by his father, Georg, 50 years ago and now producing 1.5m jars a day – was increasingly turning its attention to the adult market rather than babies as Europe's population ages.

"Not so long ago, we had twice as many births than now, and that, of course, has a knock-on effect. As our society gets ever older, baby food is showing that it has a future in the adult market," Hipp said at a company birthday celebration.

Despite the fact that birth rates have dropped in most European countries, most notably Germany, the company's profits rose by €90m last year to €500m (£450m).

Hipp said calorie-conscious new mothers who saw the meals – which are low in fat, sugar and salt – as a good way to help them lose weight after giving birth were also among the new customers it had won in recent years.

Sportsmen and women in need of nutritious meals that do not sit heavily on the stomach were also among its customers.

The company, which recommends its organic meals to babies "at the start of weaning to three years of age", and makes no mention on its packaging of anyone above that age, said it had no intention of relaunching the products for a separate market.

"Older people can often cope with the mashed baby food better than regular meals, but we're not planning to change our advertising to target them ... we want to keep our baby image," Hipp said.

Eileen Steinbock, of the British Dietetic Association, said pureed food could benefit people whose ability to swallow had been greatly reduced through old age, dementia or a stroke, and was already in widespread use in care homes.

But people who could still chew and swallow should continue to do so for as long as possible, she added.

"I wouldn't like to see people being given pureed food just because it's easier for a carer to give it to them that way. It should only be given when it's appropriate or essential," she said.

• Germany
• Food & drink industry
• Food & drink
• Older people

Palm (NSDQ: PALM) provided a stark view of its financial and market position yesterday after releasing its third-quarter results. With inventories mounting, cash reserves dwindling and its market competitiveness to be determined, investors today are being quick to ditch the stock. In afternoon trading, Palm’s stock was down about one dollar, or 18 percent, to trade at $4.60 a share.

To be sure, there were critics that were even more harsh and believe the stock could go lower. Canaccord Adams technology analyst Peter Misek cut his price target from $4 to $0, and maintained his “sell” rating. In a note to clients, he wrote: “We believe Palm’s troubles will only accelerate as carriers and suppliers increasingly question the company’s solvency and withdraw their support. With what appears to be roughly 12 months of cash on hand, an accelerating burn rate, a complete lack of earnings visibility, and substantial debt and preferred equity, we no longer see any value in the company’s common equity.”

Palm (NSDQ: PALM) provided a stark view of its financial and market position yesterday after releasing its third-quarter results. With inventories mounting, cash reserves dwindling and its market competitiveness to be determined, investors today are being quick to ditch the stock. In afternoon trading, Palm’s stock was down about one dollar, or 18 percent, to trade at $4.60 a share.

To be sure, there were critics that were even more harsh and believe the stock could go lower. Canaccord Adams technology analyst Peter Misek cut his price target from $4 to $0, and maintained his “sell” rating. In a note to clients, he wrote: “We believe Palm’s troubles will only accelerate as carriers and suppliers increasingly question the company’s solvency and withdraw their support. With what appears to be roughly 12 months of cash on hand, an accelerating burn rate, a complete lack of earnings visibility, and substantial debt and preferred equity, we no longer see any value in the company’s common equity.”

The fourth annual Pwn2Own contest—which takes place at the CanSecWest security conference every year—kicks off next week. Like last year, 2010's contest will offer security experts and hackers the chance to "pwn" a number of mobile platforms in addition to various browser/OS combinations. Though no mobile devices were successfully hacked last year, expectations are high that the iPhone will go down in this year's contest.

"With all the recent research on mobile phone security being presented worldwide, these devices are quickly becoming a ripe target," wrote Aaron Portnoy, security researcher at TippingPoint and Pwn2Own contest organizer. "First to fall: the iPhone."

Mac OS X security expert Charlie Miller, known for his past exploits of Safari and discovery of a possible arbitrary code execution exploit for the iPhone, is also confident that the iPhone will go down this year. "Someone I know quite well says they have an exploit for it and plan on using it," he said recently during a chat with Kapersky Labs' ThreatPost. "From an exploitation perspective, iPhone is no harder than [Mac] OS X now that Snow Leopard has data execution protection," Miller explained.

However, Miller plans to stick to Safari, which he successfully attacked the last two years, netting him thousands in cash and two MacBooks. "There isn't as much exposed code on the iPhone," he said. "The easy to exploit bugs I know about happen to live in the code that Safari has but Mobile Safari doesn't," mostly due to Mobile Safari's lack of support for Java, Flash, and other third-party plugins.

Also, Miller said, "in real life the iPhone is harder because you can't just execute a shell. You have to write your return-oriented payload to do all your dirty work, which can be a pain."

Miller said that attacking Safari this year will be harder than last year, since Snow Leopard has DEP and Safari sandboxes plug-ins in separate processes. However, he noted that Snow Leopard's incomplete support for address space layout randomization still leaves the Safari and Mac OS X combination open to vulnerabilities.

This year, contestants will have a chance to nab a laptop and a $10,000 cash prize for demonstrating exploits for IE8, Firefox 3, and Google Chrome 4 running under Windows 7, or Safari 4 running on Mac OS X 10.6. Contestants that successfully hack an iPhone 3GS, BlackBerry Bold 9700, a Nokia E62, or a Motorola Droid will get to keep the device as well as $15,000 in cash.

Read the comments on this post

The fourth annual Pwn2Own contest—which takes place at the CanSecWest security conference every year—kicks off next week. Like last year, 2010's contest will offer security experts and hackers the chance to "pwn" a number of mobile platforms in addition to various browser/OS combinations. Though no mobile devices were successfully hacked last year, expectations are high that the iPhone will go down in this year's contest.

"With all the recent research on mobile phone security being presented worldwide, these devices are quickly becoming a ripe target," wrote Aaron Portnoy, security researcher at TippingPoint and Pwn2Own contest organizer. "First to fall: the iPhone."

Mac OS X security expert Charlie Miller, known for his past exploits of Safari and discovery of a possible arbitrary code execution exploit for the iPhone, is also confident that the iPhone will go down this year. "Someone I know quite well says they have an exploit for it and plan on using it," he said recently during a chat with Kapersky Labs' ThreatPost. "From an exploitation perspective, iPhone is no harder than [Mac] OS X now that Snow Leopard has data execution protection," Miller explained.

However, Miller plans to stick to Safari, which he successfully attacked the last two years, netting him thousands in cash and two MacBooks. "There isn't as much exposed code on the iPhone," he said. "The easy to exploit bugs I know about happen to live in the code that Safari has but Mobile Safari doesn't," mostly due to Mobile Safari's lack of support for Java, Flash, and other third-party plugins.

Also, Miller said, "in real life the iPhone is harder because you can't just execute a shell. You have to write your return-oriented payload to do all your dirty work, which can be a pain."

Miller said that attacking Safari this year will be harder than last year, since Snow Leopard has DEP and Safari sandboxes plug-ins in separate processes. However, he noted that Snow Leopard's incomplete support for address space layout randomization still leaves the Safari and Mac OS X combination open to vulnerabilities.

This year, contestants will have a chance to nab a laptop and a $10,000 cash prize for demonstrating exploits for IE8, Firefox 3, and Google Chrome 4 running under Windows 7, or Safari 4 running on Mac OS X 10.6. Contestants that successfully hack an iPhone 3GS, BlackBerry Bold 9700, a Nokia E62, or a Motorola Droid will get to keep the device as well as $15,000 in cash.

Read the comments on this post

The fourth annual Pwn2Own contest—which takes place at the CanSecWest security conference every year—kicks off next week. Like last year, 2010's contest will offer security experts and hackers the chance to "pwn" a number of mobile platforms in addition to various browser/OS combinations. Though no mobile devices were successfully hacked last year, expectations are high that the iPhone will go down in this year's contest.

"With all the recent research on mobile phone security being presented worldwide, these devices are quickly becoming a ripe target," wrote Aaron Portnoy, security researcher at TippingPoint and Pwn2Own contest organizer. "First to fall: the iPhone."

Mac OS X security expert Charlie Miller, known for his past exploits of Safari and discovery of a possible arbitrary code execution exploit for the iPhone, is also confident that the iPhone will go down this year. "Someone I know quite well says they have an exploit for it and plan on using it," he said recently during a chat with Kapersky Labs' ThreatPost. "From an exploitation perspective, iPhone is no harder than [Mac] OS X now that Snow Leopard has data execution protection," Miller explained.

However, Miller plans to stick to Safari, which he successfully attacked the last two years, netting him thousands in cash and two MacBooks. "There isn't as much exposed code on the iPhone," he said. "The easy to exploit bugs I know about happen to live in the code that Safari has but Mobile Safari doesn't," mostly due to Mobile Safari's lack of support for Java, Flash, and other third-party plugins.

Also, Miller said, "in real life the iPhone is harder because you can't just execute a shell. You have to write your return-oriented payload to do all your dirty work, which can be a pain."

Miller said that attacking Safari this year will be harder than last year, since Snow Leopard has DEP and Safari sandboxes plug-ins in separate processes. However, he noted that Snow Leopard's incomplete support for address space layout randomization still leaves the Safari and Mac OS X combination open to vulnerabilities.

This year, contestants will have a chance to nab a laptop and a $10,000 cash prize for demonstrating exploits for IE8, Firefox 3, and Google Chrome 4 running under Windows 7, or Safari 4 running on Mac OS X 10.6. Contestants that successfully hack an iPhone 3GS, BlackBerry Bold 9700, a Nokia E62, or a Motorola Droid will get to keep the device as well as $15,000 in cash.

Read the comments on this post

Following a disappointing earnings report, a Wall Street analyst has cut his price target on Palm to $0. In other words, he believes the company’s shares will be worthless within 12 months.

The report comes from Canaccord Adams technology analyst Peter Misek, who wrote this morning, “We believe Palm’s troubles will only accelerate as carriers and suppliers increasingly question the company’s solvency and withdraw their support.”

Although Palm’s revenue tripled in its most recent quarter versus the prior year, less than half of the smartphones it shipped to distributors actually sold. And for the coming quarter, Palm offered a revenue estimate of less than half of what analysts were expecting.

Initial optimism about the Palm Pre and Pixi — which are now also available on Verizon — had sent the company’s shares as high as $18/share last fall, but following today’s report, the company sees its shares back under $5. As of December ’09, the company had an estimated 6% share of the U.S. smartphone market.

Tags: palm

Out two weeks after Xbox 360 version.

Ubisoft has revealed that Splinter Cell: Conviction on the PC will now be released on 30th April, two weeks after the Xbox 360 version.

That's according to the publisher's latest release schedule issued this afternoon.

Ubisoft has had some PR difficulties with PC gamers lately, stemming from its controversial DRM system, which has become a target for hackers since it launched with Assassin's Creed II and Silent Hunter 5.

Read more...

John Sheehan, a former Nato commander, sparks outrage over claims homosexual soldiers weakened the Dutch army

A retired US general's claim that gay Dutch soldiers were partly to blame for allowing the Srebrenica massacre has sparked outrage in the Netherlands.

John Sheehan, a former Nato commander who retired from the military in 1997, told a Senate armed services committee hearing in Washington yesterday that gay soldiers weakened the Dutch army, which failed to prevent Serb forces from massacring some 8,000 Muslim men in the Bosnian enclave of Srebrenica in July 1995.

Dutch caretaker defence minister Eimert van Middelkoop said today the claim was "damaging" and not worthy of a soldier. "I don't want to waste any more words on it," he said.

General Henk van den Breemen, Dutch chief of staff at the time of the Srebrenica massacre, called Sheehan's comments "total nonsense."

The comment shocked some at the Senate committee, where Sheehan was opposing a proposal to allow gay people to serve openly in the US military. The committee chairman, Carl Levin, told Sheehan he was "totally off target".

Sheehan said European militaries deteriorated after the collapse of the Soviet Union and focused on peacekeeping because "they did not believe the Germans were going to attack again or the Soviets were coming back".

Belgium, Luxembourg, the Netherlands and other nations believed there was no longer a need for an active combat capability, he said. "They declared a peace dividend and made a conscious effort to socialise their military that includes the unionisation of their militaries, it includes open homosexuality."

Dutch troops serving as UN peacekeepers and given the task of defending Srebrenica in 1995 were an example of a force that had become ill-equipped for war, he argued.

"The battalion was understrength, poorly led, and the Serbs came into town, handcuffed the soldiers to the telephone poles, marched the Muslims off, and executed them," Sheehan said. "That was the largest massacre in Europe since World War II."

Levin, a Democrat, appeared incredulous: "Did the Dutch leaders tell you [the fall of Srebrenica] was because there were gay soldiers there?"

"Yes," Sheehan said. "They included that as part of the problem." He claimed the former chief of staff of the Dutch army had told him.

Levin said some militaries might have focused on peacekeeping to the detriment of their fighting skills. "But I think that any effort to connect that failure on the part of the Dutch to the fact that they have homosexuals, or did allow homosexuals, I think is totally off target."

Levin supports ending restrictions on gay people serving in the US armed forces.

"The Dutch military, as you point out, were peacekeepers and not peace-enforcers. I agree with that," he said. "But what the heck that has to do with the issue before us is what mystifies me."

• Netherlands
• Nato
• US Congress
• US foreign policy
• US military
• United Nations
• US politics